Registrations

  • Could Kei Cars be sold in Europe?

    Could Kei Cars be sold in Europe?
    - Japanese law designed as early as the early 1950s specific regulations for small carscalled"keijidosha"or Kei Cars that allowed local people to abandon their two-wheelers and switch to four-wheeled vehicles and smallcars.budget, with the goal of low-cost mass motorization that allowed the start of a large-scale automobileindustry. From 1949 to1955, the maximum size and authorized engine capacity evolved regularly to stabilize at a length not exceeding 3 meters and a width less than 1.30meters. From 1976 to1990, the maximum length was increased to 3.20 m then 3.30 m in 1990 and finally 3.40 m since 1998(over 1.48 mwide). The authorized cylinder capacity has evolved from 150 cm3 in 1949 to 360 cm3 in 1976 then 550 cm3 in 1990 and finally 660 cm3 since1998. These small-sized vehicles benefit in Japan from a tax of3% instead of5% on othercars. They also benefit from otheradvantages, such as free places in town or cheaperinsurance.
    - Kei Cars traditionally represent a third of the Japanesemarket.
    - Introducing such regulations in Europe would make it possible to create a new market in place of the Asegment, which is shrinking on thiscontinent, to fight CO2 emissions more effectively and to replace heavy and imposing vehicles in town that are not at all adapted to theirenvironment. The question is whether electric motorization should not be added to thesecars.However, we should expect an outcry from car manufacturers who are increasingly reluctant to produce low-margincars, which areKei Cars.
     
       
     

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  • Opel abandons plans to return to China

    Opel abandons plans to return to China
    - The German firm Opel, which was acquired from the GM group (with its British branch Vauxhall) by the PSA group in 2017, was integrated intothe Stellantis group at the time of the merger between PSA and FCA in2021. Due to its past membership of the GMgroup,Opel has never been able to develop on markets outside Europebecause of the preference given to the Chevrolet brand on thesemarkets.Worse, Opel had to follow Chevrolet's withdrawal strategy in Russia andUkraine. Inshort, Opel concentrated its sales and production on the European continentexclusively.
    - Within the PSAgroup, which bought it in2017, Opel continued to focus on the Europeanmarket, especially in Germany and England where the brand(and its subsidiaryVauxhall) had always achieved its best sales(half of itssales).
    - The situation became more difficult from2021, the date of the PSA merger withFCA, where Opel found itself in the same market segment asFiat. The strategy of the Stellantis group then consisted of repositioning the Opel brand between Fiat andPeugeot, by a slight move upmarket and repositioning Fiat in the entry-level category withCitroën.
    - This new positioning had prompted Opel's management to consider marketing its models inChina, the world's leading automotivemarket, but given the difficulties encountered by the Stellantis group in this market(the manufacturer has just stopped sales of Jeep ), the lack of notoriety of the Opel brand inChina,the German brand preferred to abandon its project and consider establishing itself in othermarkets.
     
       
     

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  • Peugeot+Citroën and Renault+Dacia neck and neck on the European passenger car market

    Peugeot+Citroën and Renault+Dacia neck and neck on the European passenger car market
    - The passenger car market share for the Renault, Peugeot, Citroën and Dacia brands in Europe (29 countries) which was 25% between 2000 and 2003, fell gradually to 24% in 2004, 23% in 2005 and 21.5% between 2006 and 2008 before stabilizing at 20% between 2012 and 2021. Butthe situation between the four brands has evolved over time, even if the Renault brand remained first until 2020, the Peugeot brand remaining second until 2020, with the Citroën brand remaining third until 2021 and the Dacia brand remaining fourth until 2021.
    - The situation has evolved in the sense that the gap between Renault and Peugeot has only narrowed since the year 2000, and the year 2021 marks a significant change in the sense that thePeugeot brand has moved ahead of the Renault brand in Europe for the first time in its history, with a difference of 60,000 units (701,000 VP against 641,000 VP).
    - On the other hand, the gap between Citroën and Dacia has only decreased since 2005, and the year 2021 marks such a small gap that it is possible that Dacia will overtake Citroën in 2022 or 2023.
    - In 2021, Peugeot represents 6.6% of the European passenger car market, Renault 6.2%, Citroën 4.1% and Dacia 3.7%. It is interesting to note that since 2016, the addition of Renault and Dacia achieves a market share comparable to that of the addition of Peugeot and Citroën. This market share is close to 10%, slightly above 20% for all four brands.
    - Dacia only compensated for the decline in Renault's market share, without increasing or reducing it.
     
       
     

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  • Review of European exports and imports in 2021 by country

    Review of European exports and imports in 2021 by country
    - According to ACEA, European automotive exports to outside the European Union stalled in 2021, with a volume of 5,078,894 units (compared to 5,102,708 units in 2020 and 6,154,663 in 2019)representing a decrease of0.5% compared to 2020 and17.5% compared to2019. Note that the ACEA now counts the United Kingdom as a country outside the European Union(as it should ) and therefore destination country for Europeanexports.
    - Also according toACEA, automobile imports from outside the European Union increasedslightly, with a volume of 3,097,550 units(compared to 3,057,873 units in2020), representing an increase of1.3%.
    - The 10 main destination countries for European exports in 2021 are asfollows:The United Kingdom(980,362units), the United States(648,127units), China(410,917units), Turkey(317,128 units ), Switzerland(204,444units), Ukraine(209,733units), Japan(177,224units), South Korea(146,515units), Norway(122,860units) and Serbia(122,001units). Note that Russia is no longer among the top 10 exportcountries.
    - The 10 main countries of origin of European imports in 2021 are asfollows:Turkey(458,769units), China(435,080units), Japan(401,276units), United Kingdom(393,410units) , South Korea(377,404units), the United States(308,506units), Morocco(270,977units), Mexico(178,267units), South Africa(93,483units) and Switzerland(53,966units). Switzerland does not produce cars but it is a transit region forexport.
     
       
     

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  • SAIC sold 4.5 million vehicles in 2012

    SAIC sold 4.5 million vehicles in 2012
    - SAIC is a Chinese group which owns mainly Joint-Ventures(JV) branches with  Western carmakers (VW ad GM) but develops alsoits own brands. Vehicles produced by  the JV branches  may be counted by analysts as SAIC vehicles or as GM and VW vehicles. It is  important not to count these vehicles twice.
    - SAICsold 4.5 million vehicles in 2012(+ 12% versus 2011),of which 350,000 in the month of December (7% versus same month of last year).Last month, Shanghai-VW sold 75,000 vehicles (- 28.7%), Shanghai-GM 111 000 (37.9%), SAICRoewe MG-25000 (+ 48.7%), SAIC-GM 127000-Wuling (+10.6%).
    - Lastyear,Shanghai-VW and Shanghai-GM, the  two main JV branches of SAICsold 1.28 million and 1.39 million vehicles,respectively.
    - SAICRoewe MG-sold 370,000 vehicles during the sameperiod.
    - SAIC-GM-Wulingsold on its side 1.46millionvehiclesin 2012 (+ 12%),including 1.35million minibus and minivan under the brandWuling and 110,000 cars under thebrandBaojun.

    Note:Volkswagenvehiclessold byShanghai-VW totaled 1.05 million units last year (+11%), while sales of Skoda brand vehicles increased 4.5 % to 230 000 units. There is no Audi brand vehicles sold by Shanghai-VW.
     

    13-02-9

  • Suzuki Group sold 2.35 million vehicles in 2020

    Suzuki Group sold 2.35 million vehicles in 2020
    - The Suzuki group (Suzuki,Maruti) sold 2.35 million light vehicles(passengers – PCs and light utilityvehicles -LUVs) in 2020, down 19.1% compared to 2019. Suzuki is partly dependent on its results on the Indian market, which represents more than half of its worldwide sales (1,237,000 units in 2020, or 52% of its sales). However, its registrations fell 18% in India last year.
    - In addition, its market share has shrunk in many markets, due to a too smallproduct range, too focused on the lower segments (A and B), and the lack of real alternative engines (PHEV and BEV).
    - The arrival of Suzuki Across andSwace (rebadged hybridToyota models)may allow thecarmakerto expand its market, which has had tocancel itsCelerio,Baleno andJimny models. But this contribution cannot mask the weakness andunsustainability ofSuzuki at the global level, thiscarmakerhaving had to withdraw from the American, Chinese and Russian markets. For now, Suzuki has managed to maintain its tenth place in the world, butfor how long.
    - Suzuki's global sales in 2020 break down as follows:
    • India is by far its largest market, with 1.24 million vehicles, or 52% of its global sales (as in 2019).
    • Japan is its second market, with 631,000 vehicles, or 27% of its worldwide sales (compared to 24% in 2019).
    • Europe is its third market, with 152,000 vehicles, or 7% of its global sales (compared to 8% in 2019).
    • These three markets represent 86% of Suzuki's global sales in 2020 (up from 84% in 2019).
       
     

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  • The influence of 100% electric on sales of the Citroën Berlingo, Opel Combo and Peugeot Partner

    The influence of 100% electric on sales of the Citroën Berlingo, Opel Combo and Peugeot Partner
    - The Stellantis group decided last fall to market the"passengercar" versions of the CitroënBerlingo, Opel Combo and Peugeot Partner only in a100% electricengine.What was the consequence of this radical decision in terms of sales of these vehicles inEurope?
    - We observe that the monthly sales volume which reached 3,000 to 7,000 units before this decision(first half of2021)i.e. 5,000 units per month on average or 60,000 per year divided into 25,000 units atCitroën, 25,000 at Peugeot and 10,000 atOpel, fell to 2,000 units per month on average in the second half of 2021 and the first half of2022, which represents a drop of60% compared to the first half of2021.
    - The decision to market these models only in the battery electric version therefore reduced the sales of these models by more thanhalf,thus following the example of the Smartwhich, when they were available only in the electricversion, saw their distribution reduced by more thanhalf.
    - This may also indicate(byextension) that if carmakers decide to no longer market their thermal enginemodels, a market drop of more than50% could be expected at longterm.Hoppefully, the deadline proposed by the European Commission is the year2035, which will allow a large segment of customers to be able to gradually switch from thermal cars to electriccars.However, a market decline between 2030 and 2035 cannot be ruledout.
     
       
     

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  • What explains the collapse of the Chrysler brand since 2005?

    What explains the collapse of the Chrysler brand since 2005?
    - The Chrysler brand has seen its production volume drop from 815,000 vehicles in 2005 to 88,000 in 2021, representing a 90% drop in sixteen years. What explains this collapse?
    - In 2005, the Chrysler brand, which had again become a luxury brand competing with Lincoln (Ford) and Cadillac (GM) since the disappearance of the Imperial brand in 1975, had been part of the DaimlerChrysler group since 1998, the date of the merger of the Daimler and Chrysler. The Chrysler group was then made up of the Plymouth, Dodge, Jeep and Chrysler brands. At that time, the Chrysler brand offered the Sebring and 300 sedans, the Voyager andTown&Country minivans, as well as original models such as the Pacifica station wagon, the Crossfire convertible and the small PT Cruiser minivan, making seven models in total.
    - In 2007, Daimler separates from Chrysler and the American manufacturer must then rely on itself to survive, which will be difficult when the subprime crisis intervenes in 2009. The manufacturer goes bankrupt and is bought in 2011 by the Italian Fiat. The Chrysler range is reduced to three models: the 300 sedan, theTown&Country minivan and the 200 compact sedan which replaces the Sebring, the latter model using an Alfa-Romeo platform.Production fell to 300,000 units in 2011.
    - The following years will be marked by a total lack of interest from Fiat management for the survival of the Chrysler brand, which favors the development of the Jeep brand (belonging to the group since 1987) which better meets the growing demand for SUVs. This is how Chrysler lost the 200 sedan in 2016 and its range froze around the 300 sedan and the Pacifica minivan which succeeded the Town & Country. In 2021, Chrysler production fell to 88,000 units.
       
     

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