PSA is considering returning to Nigeria
- Due to a tightening of importation rules and legislations concerning new vehicles in Nigeria , the PSA Peugeot Citroën group is studying the possibility of assembling once again vehicles in this country, the group already owns a factory there that has not been operational since 2006. Nigeria has always been a historical territory for Peugeot since the 60s and it is a market with great potential, especially because of substantial amount of resources and population, even though in recent years it has sold on average only 30 000 new vehicles per year.
- Peugeot opened a plant there in the late 1960s. The French manufacturer assembled up to 100 000 vehicles a year from spare parts (CKD) sent from France (mostly Peugeot 404, 504 and 505).
- In 2006, Peugeot wanted to disengage and hence sold the factory to the Nigerian state that reassigned it as a centre for repairs and reconditioning of used vehicles (Nigeria's main market is for used vehicles).
- In 2012, 30 000 new vehicles (all brands) were sold in Nigeria and 16 000 in the first half of 2013, according to the IOMVM the (International Organization of Motor Vehicle Manufacturers).
- Peugeot launched in 2012 a model designed specifically for emerging markets, the hatchback 301, which could correspond to the current needs of the market.
