Ssangyong unveils the next generation Rexton
- The Korean manufacturer Ssangyong was established in 1954 and has been producing cars since 1988. This SUV specialist passed under the of Daewoo control in 1997, which was itself bought by General Motors in 2001. The American manufacturer took over Daewoo but not Ssangyong, which actually regained its independence, until 2004, when the Chinese OEM SAIC took control. The economic crisis of 2008-2009 caused the bankruptcy of Ssangyong which is bought the following year by the Indian Mahindra. Today, the Korean is still a subsidiary of the Mahindra group.
- The current range consists of four SUVs - Tivoli (segment B), Korando (segment C), Rexton (segment D) and Rodius (segment E) - and a sedan - Chairman (segment F) a derivative of an old Mercedes model.
- This year, Ssangyong is launching a new generation of the Rexton that replaces the older generation launched in 2004 and restyled in 2012. This Rexton is 10cm longer (4.85m) than the old model. It remains shorter than the Rodius which exceeds 5.10 m. The Rexton competes with segment D SUVs, such as the Nissan Rogue and Renault Koléos (also made in Korea). The former Rexton was manufactured in the Ssangyong plant in Pyongtaek at a volume of between 10,000 and 15,000 units per year. Inovev expects an annual volume of 20,000 to 25,000 units for the new model, which includes the same 2.2-liter diesel engine /178hp as the previous model.
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