The Norwegian market increases by 24.8% compared to 2019 and becomes 64.5% electric
- The Norwegian automotive market represented 176,276 passenger car sales in 2021, against 141,412 in 2020 and 142,381 in 2019. Norway is one of the few countries to see its sales increase in 2021 compared to 2019 (+ 24.8%), setting a new record. This market is very specific in the sense that it is the most electrified in Europe. Indeed, 113,715 of new cars sold last year were battery-powered vehicles (BEVs), representing a share of 64.5% compared to 54.3% in 2020.
- Norway is therefore not only the largest producer of hydrocarbons in Europe, but also the country which purchases the highest proportion of electric cars. Indeed, the European average is around 10% of the market. Norway is therefore in line with its target of 100% electric cars sold by 2025.
- In this context, the Tesla brand (which only sells 100% electric cars) becomes the Norwegian market leader for the first time in 2021, with 20,397 units (11.6% of total sales), ahead of Volkswagen (16,926 units). ), Toyota (15,807 units), Volvo (13,707 units), BMW (11,119 units) and Audi (10,355 units). The Tesla Model 3 is the best-selling model in Norway in 2021.
- By groups, Volkswagen is well ahead of all its competitors with a market share of 22% in 2021.
- Recall that unlike gasoline and diesel cars, electric cars are tax free in Norway, making them comparatively cheaper to buy. They also enjoy multiple advantages in the country, even if the authorities are starting to remove some (such as free urban tolls or free parking).
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