- The pick-ups which represent 4 million units per year in the world are divided into two main categories: those of the medium range (like the Ford Ranger) and those of the high range (like the Ford F-Series).

- Pick-ups in the high range are made up of less than ten models and represent in volume almost 2 million units per year. They are primarily produced and sold in the United States. The American carmakers GM (Chevrolet, GMC), Ford and Chrysler (Ram) practically monopolize this category in which the Japanese Toyota and Nissan remain very marginal. They are facing a relatively less popularity for three years. Carmakers will have to switch from combustion engines to electric motors, which will not be so simple, given what this market represents, essentially based on four models (Ford F Series, Chevrolet Silverado, Ram pick-up, GMC Sierra).

- Mid-range pick-ups are made up of more models and represent 2 million units per year in volume. In addition to GM, Ford and Chrysler, it is the Japanese carmakers that monopolize most of the category (Toyota, Nissan Mitsubishi, Isuzu). These vehicles are sold all over the world and are produced in four main countries: Thailand, which remains the leader, followed by the United States, Argentina and South Africa. This is a category that has remained stable in terms of sales for five years. The electrification of this range has not yet started. Carmakers, mainly Japanese, are reluctant to switch combustion engines to electric motors, as they are not yet really pushed by the locals regulations.