Inovev forecasts 140,000 units per year in Europe for the new Hyundai Tucson SUV
- The Korean manufacturer Hyundai has unveiled the new generation of its mid-range (C-segment) SUV, the Tucson. As with previous generations, the versions sold in Europe will continue to be manufactured in Nošovice, Czech Republic.
- This new generation distinguishes itself from the competition—which includes the Renault Austral, Peugeot 3008, Opel Grandland, Citroën C5 Aircross, Kia Sportage, Toyota RAV4, Volkswagen Tiguan, and Nissan Qashqai—even more effectively than its predecessors. It draws inspiration from the styling of the larger Santa Fe SUV, featuring a square, robust aesthetic. It is also 6 cm longer than the outgoing model, measuring 4.70 meters.
- The new Hyundai Tucson will be powered by 1.6-liter gasoline-based hybrid (HEV) and plug-in hybrid (PHEV) powertrains; however, diesel engines will no longer be offered. There will be no fully electric version of the new Tucson; those seeking such a powertrain will need to look toward the Hyundai Ioniq line.
- Consequently, despite the Hyundai Tucson’s popularity in Europe—with 133,000 units sold in 2025 and 70,000 sold in the first six months of 2026—it will face stiff competition from the rapidly expanding range of fully electric SUVs offered by other brands. Over the course of its expected five- to six-year lifecycle, this is likely to become a disadvantage, particularly within the next two to three years. In this context, sales of the new Hyundai Tucson in Europe are projected to go from 148,000 units in 2027 to 142,000 in 2028, 129,000 in 2029, and 122,000 in 2030.
- The new Hyundai Tucson will also have to contend with the arrival of the upcoming Kia Sportage, its main competitor.