Inovev forecasts 50,000 new Jeep Gladiator pickups per year
- Jeep (a subsidiary of the Fiat-Chrysler Group) unveiled its new mid-size pickup, the Gladiator, which is based on the recent Jeep Wrangler. The Jeep brand has already produced mid-tonnage pickups between 1963 and 1992, but sales had never been satisfactory. Today, the Fiat-Chrysler Group believes there is a new potential for mid-range pickups, particularly in North America, where Chevrolet, Ford and Dodge compact pickups have re-appeared on the market (specifically to counter mid-range Japanese pick-ups).
- The Fiat-Chrysler Group believes that the image of the Jeep brand is strong enough today (1.4 million sales in 2017 and 1.6 million in 2018) to engage in the manufacture and marketing of pick-ups that have never been a Jeep brand specialty up to now.
- The new Gladiator pickup, which carries over the entire front end of the Wrangler, will be powered by the 290hp 3.6-liter V6 engine already mounted on the Wrangler, and a new 265hp diesel V6 engine, both of them available as either a six-speed manual or an eight-speed automatic.
- The Gladiator, which will be the sixth model of the Jeep brand, will be produced at the historic Jeep site in Toledo, Ohio, alongside the Wrangler. Inovev expects a production volume of 50,000 annual units.
Contact us: info@inovev.com