Mercedes unveils the new C Class
- Mercedes has unveiled the new generation of its C Class (segment D) within the A Class (segment C) and E Class (segment E) range of the carmaker. This model competes primarily with the BMW 3 Series, Audi A4 and Volvo S60 offered by premium brands, but it also addresses at a lesser extent the Ford Mondeo, Opel Insignia, Renault Laguna, Peugeot 508, Citroen C5 offered by generalist brands.
- Like all C Class vehicles, the new generation will be produced mainly in the German factory of Bremen (formerly the stronghold of the Borgward carmaker) and will be offered in several bodywork variants, including estate, coupe and convertible. An SUV should be derived from the new C Class: it will be the next generation GLK.
- Bremen production should range between 250 000 and 300 000 units per year, a production rate already attained by previous generations, but at the time did not have a Mercedes direct competitor like the recent CLA. The CLA is indeed a 4-door sedan with a size and a price close to that of the C Class.
- The new C Class should also be made in China, South Africa (like previous generations) and in the United States (this market is a new addition) production will be destined only for the local market.
- In chronological order, the new C Class comes just after the BMW 3 Series (2012) and just before the Audi A4 (2015).
