Comparison of the production of Jeep and Land Rover
- Two automotive brands have specialized since their creation in the design and manufacture of 4 wheel-drive vehicles:
Jeep and Land Rover, both born in the 40s Initially, their vehicles were very basic, and used primarily by militaries and farmers. But gradually, Jeep and Land Rover proposed in their catalog less basic vehicles for use by the general population.
Jeep and Land Rover, both born in the 40s Initially, their vehicles were very basic, and used primarily by militaries and farmers. But gradually, Jeep and Land Rover proposed in their catalog less basic vehicles for use by the general population.
- In 1962, Jeep put on the market the Wagoneer, added the Cherokee in 1973 and the Grand Cherokee in 1992.
- Land Rover launched the Range Rover in 1970, added the Discovery in 1989 and the Freelander in 1997.
- Jeep hit a sales record of 665,000 units in 2007, while Land Rover sales reached a record of 245,000 units this same year.
The 2008-2009 financial crisis strongly impacted the two manufacturers, but from 2010 Jeep and Land Rover sales restarted vigorously to the point that the two competing brands have again beaten their record sales in 2015, with 1.325 million units for Jeep and 400,000 units for Land Rover.
The 2008-2009 financial crisis strongly impacted the two manufacturers, but from 2010 Jeep and Land Rover sales restarted vigorously to the point that the two competing brands have again beaten their record sales in 2015, with 1.325 million units for Jeep and 400,000 units for Land Rover.
- In meantime the demand for SUVs has increased at an exponential rate throughout the world, and despite the increased competition from other manufacturers, Jeep and Land Rover were able to meet part of the demand.
The two brands together account for nearly 10% of the global SUV market in 2015.
The two brands together account for nearly 10% of the global SUV market in 2015.
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