2015 Automobile export in Thailand: Up 7% to 1.2 million units
- Thailand's automobile export volume increased 7% in 2015 compared 2014 to 1.2 million units, reaching a record high for the fourth consecutive year. Export volume of passenger vehicles went up 11.4% to 460,000 units aided by rising exports of Eco Car-compliant models. Passenger pickup vehicles (PPV) rose 28.8% to 83,000 units. One-ton pickup trucks, which account for the bulk of exports, increased slightly, up 2.1% to 658,000 units.
- Apart from Toyota and Ford all carmakers increased volume. Toyota decreased 11.5% to 377,000 units. The market in the Middle East shrank due to the falling price of crude oil, negatively affecting Hilux sales which account for some 80% of all exports to the region. Mitsubishi increased 7.5% to 290,000 units. The carmaker began exports of the new Triton in February 2015 and simultaneously increased the number of export destinations to 150 countries.
- Honda went up 36.8% to 72,000 units thanks to rising exports of the HR-V to Australia and Mexico. Suzuki expanded 3.7-fold to 38,000 units. Strong performance is credited to increased number of export destinations. Suzuki launched exports of the Celerio to Europe in September 2014 and of the Ciaz to ASEAN in July 2015.
- The Federation of Thai Industries forecast in early 2016 that export volume would increase as much as 3% to 1.25 million units in 2016; however, this figure was downwardly revised in April. Toyota set its annual target on par with the previous year's level at 370,000 units. The carmaker intends to counterbalance poor sales in the shrinking Middle East market by focusing more on Oceania, Europe and the US. Meanwhile, Mazda set its 2016 export target at 950,000 units, up 10%, and Suzuki at 51,000 units, up some 30%.
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