Great Wall will launch the first model of its new brand Ora
- The Chinese manufacturer Great Wall has just created its new brand dedicated to 100% electric cars. This brand called Ora will launch its first model in the third quarter of 2018. It should be called IQ, as the small Toyota marketed between 2008 and 2016. It would be a compact 100% electric SUV.
- Remember that the Great Wall Group has gradually become one of the largest SUV specialists in China thanks to its brand Haval. According to the manufacturer, the Ora IQ would display a range of 360km thanks to a battery pack provided by the Chinese group Contemporary Amperex Technology.
- Currently, Great Wall markets only two electrified models, namely the Great Wall C30 100% electric sedan and the Wey P8 rechargeable hybrid SUV. These models are not widely distributed because they did not exceed 1,000 sales in 2017, while the Chinese government's quotas will require Great Wall to sell 100,000 electrified cars in 2019, given the global production volume of the company.
- Great Wall, which will sell one million thermal engine vehicles in 2018, wants to expand its offer of electrified models to meet the objectives of the Chinese government, and is also in negotiations with the BMW group to produce electric Mini in China.
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