The Ford Fiesta will be discontinued in Europe in 2023
- Martin Sander, President of Ford Europe, announced that the Ford Fiesta (B-segment) will be discontinued at the German site in Cologne in June 2023, as the carmaker intends to focus on the production of 100% electric cars from now on, especially at the Cologne site. This discontinuation of the Fiesta follows the discontinuation of the Galaxy (D-segment) and S-Max (D-segment) in April 2023, as well as the discontinuation of the Mondeo (D-segment), already in April 2022. In addition, Ford recently announced that the Focus (C-segment) will be discontinued in the summer of 2025 at the Saarlouis site.
- This will leave only the Ford Kuga (C-segment) SUVs in Valencia (Spain) and Ford Puma (B-segment) SUVs in Craiova (Romania), both with combustion engines, as well as light commercial vehicles such as the Transit, Transit Custom, Transit Connect and Transit Courier in Europe. However, the carmaker has no plans to disappear from the European market, as he has prepared several new models with 100% electric drive based on Volkswagen (MEB platform for the C/D segment) to be produced in Cologne and Valencia.
- Ford plans to launch three new all-electric passenger cars and four new all-electric light commercial vehicles by 2024, the latter corresponding to the four existing models mentioned above.
- As for passenger cars, there is talk of an electric version of the Puma SUV, as well as two other models that have not yet been announced. It is surprising that Ford has not electrified the Fiesta, Focus and Kuga, instead developing the other two future electric passenger cars on a Volkswagen platform, but the discontinuation of the Fiesta is part of the general policy of European carmakers to expand their product range. Ford aims to sell 600,000 electric vehicles in Europe by 2026 and 1,200,000 vehicles by 2032 - an ambitious target.
Contact us: info@inovev.com