The Suzuki group sold 3.1 million vehicles in 2023
- The Suzuki group sold 3.1 million vehicles worldwide in 2023 compared to 3 million in 2022, representing an increase of 3.5%.
This volume allows the Suzuki group to remain the ninth carmaker in the world behind Nissan, but followed this year by the Chinese BYD which has made strong progress over the last two years.
This volume allows the Suzuki group to remain the ninth carmaker in the world behind Nissan, but followed this year by the Chinese BYD which has made strong progress over the last two years.
- Suzuki has been always a specialist of small cars (including a good number of Kei cars competing with most Daihatsu sold in Japan). Consequently, Suzuki had to withdraw from the Chinese and American markets (markets with little demand for small cars) but made a strong progress on the Indian market (a market with high demand for small cars) which has quickly become Suzuki's leading global market, reaching 60% of the carmaker's global sales in 2023, ahead of Japan (22% of global sales) and the Europe far behind (7% of global sales).
- Globally, Suzuki seems to have stagnated these last ten years, getting closer to Nissan which collapsed during this period, but failing to gain a few places globally. The carmaker does not sell electric cars, which is a barrier to its development... The partnership with Toyota did not allow a relaunch of Suzuki on a global level but simply avoided an erosion of Suzuki sales, thanks to rebranded models.