Avatr is the premium electric brand of the Changan group
- Avatr (pronounced Avatar), a subsidiary of the Changan Group, the fourth-largest Chinese carmaker after BYD, Geely, and Chery, was created in 2021 as a brand specializing in luxury or premium electric vehicles. For the first 11 months of 2025, Changan produced 107,875 Avatr vehicles in China, with no units exported to 30 European countries (EU + UK + Switzerland + Norway), but 1,000 units exported to Russia.
- In 2018, Changan sought to create, in partnership with NIO, a company dedicated to developing luxury and technologically advanced electric vehicles. To this end, a joint venture named Changan-NIO was established, with equal shares (50/50). However, this partnership ultimately failed, as NIO withdrew from the alliance in 2020. Changan then partnered with battery carmaker CATL, and in 2021, the Changan-NIO company was renamed Avatr Technology and began car production in 2022. From 2024, it was able to benefit from Huawei 's help in the field of infotainment.
- The current range consists of four different models : Avatr 06 (D segment sedan, BEV/REEV, 4.85 m long, 37,863 units over 11 months 2025), Avatr 07 (D segment SUV, BEV/REEV, 4.82 m long, 46,676 units), Avatr 11 (D segment SUV, BEV/REEV, 4.88 m long, 5,973 units) and Avatr 12 (E segment sedan, BEV/REEV, 5.02 m long, 17,363 units).
- Avatr brand has been steadily growing since 2022. Its production volume in China increased from 757 units in 2022 to 26,407 in 2023, and 64,303 in 2024. The 2025 volume is projected to increase significantly based on figures from the first 11 months and is estimated at approximately 120,000 units.