Which opened new plants in Europe? And who closed plants?
- When analyzing the number of European plants (excluding Russia) that have opened since 2000, and those that have closed since that date, we observe that as many have opened as closed.
- On the other hand , while 11 factories opened in Eastern Europe, 12 were closed in Western Europe. Part of the production in Europe has thus gradually moved from west to east.
- Another enlightening element while generalist brands closed eight factories and opened nine since 2000, premium brands closed 4 and opened 3. But among generalists mainly Toyota, Hyundai and Kia have opened new plants, while mainly Ford, Vauxhall (Opel) and Rover have closed plants.
- Same phenomenon for premium: those who have opened new plants are BMW, Porsche and Mercedes, while those who have closed plants are Lancia, Jaguar and Saab. Production has been moved from some less dynamic or weak brands to other more vibrant and stronger brands.
- This means that competition in Europe has led to the emergence of certain brands and weakened others. In 2014, three other factories will be closed in Europe, and once again generalist brands: Vauxhall/Opel (Bochum), Ford (Genk) and Citroën (Aulnay).
Data source: File #10 - Start of Production (SOP) of new and modified vehicles in Europe
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