The Turkish PC market grew by 19.5% in 2013
- The Turkish PC market reached a new record in 2013 with 664 655 units, representing a 19.5% increase compared to 2012 (2012 had declined by 6.4% compared to 2011).
- The Turkish market has moved through three successive stages from 350 000 units in 2000 to 450 000 units in 2004 (after a fall in 2001-2002), and 600 000 in 2011 (after a fall in 2007-2008) and finally 665 000 in 2013 (after a fall in 2012).
- Inovev expects a slight increase in the market for years to come with a volume in 2014 of 680 000 units and a milestone of 700 000 units that will probably be reached by 2016.
- By manufacturers, the Renault-Nissan group remains the leader with 22% market share in 2013. Followed by the Volkswagen group (19%), GM (10%), Hyundai-Kia (9%) and Ford (9%). The Fiat-Chrysler group, formerly leader of the Turkish market has declined significantly over the past decade and represents only 8% of the market.
- By models, Fiat maintains the Linea in first place, but the cars that follow are from other brands. Fiat Linea (37 537 units) ahead of the Opel Astra (31 177 units), Renault Clio (28 164 units), Renault Symbol (27 988 units), Renault Fluence (27 536 units), Ford Focus (26 568 units) and Ford Fiesta (23 625 units).