Assessment of Sales in Mexico (PC+LUV) for the first 6 months of 2015
- The Mexican automotive market (PC + LUV) experienced an outstanding period in the first half of of 2015, with an increase of 18.4% over the same period last year. It exceeded 609 000 units against 515 000 units the previous year. PCs up 24.4% and light trucks (SUVs, minivans, pick-up) were up by 7.8% . the confidence of households and firms becoming stronger and stronger in its economy, as well as the increase in purchase loans are main factors of market growth.
- By group, Renault-Nissan remains by far the leader in the Mexican market. The Franco-Japanese group has sold more than 172 000 vehicles in Mexico, up 23.5%, representing a market share of 28.2%. Followed by GM (+ 22.8% to 116 000 units, i.e. 19.1% of market share) and VW (+ 9% to 101 000 units, or 16.6% of market share). These three companies account for two thirds of the registrations in Mexico. Premium manufacturers represent only a small share of the Mexican market i.e. less than 2.5% of sales.
- By model, four Nissan models are among the eight most popular models: Versa (28 000 units), Tsuru (25 000 units), Micra (22,000 units), Sentra (15 000 units). However, the market leader is the Chevrolet Aveo (35 000 units). Volkswagen established two models among the top 8: the Vento (28 000 units) and the Jetta (25 000 units). It should be noted that SUVs have still a small share in Mexico with less than 17% of sales in the first half of 2015.
Contact us: info@inovev.com