Renault begins the production of vehicles in China

 

The Renault-Nissan group is present in China since 2000 through the Nissan brand that produced and sold more than one million vehicles in China in 2015. Renault sold 15 000 models in 2015, all importedfrom the Renault-Samsung plant in Korea. The year 2016 marks a change insofar as the Renault brand becomes in turn a producer in China: it has just started manufacturing the Qajar in its new plant in Wuhan, built in partnership with the local assembler Dongfeng. This plant has a capacity of 150 000 vehicles per year, which will be doubled in the medium term, if the success of the brand is confirmed on an already crowded market which already is showing signs of weakness.

For now, the current capacity of 150 000 units per year will be used to manufacture the Qajar(SUV from segment C ) and the future Koléos (SUV from segment D) which should start in the Wuhan plant in the second half of 2016.

Renault invests in China to produce two mid-range SUV, a growing category in the country. The next stage will be achieved by making two electric sedans, one derived from the Fluence ZE (C  segment), the other in a lower category (segment A or B) and will be expected to be the first electric model at a low price from non-Chinese origin. With these four models, the Renault brand should reach 1% of the market in 2020, 300 000 sales out of a total of 30 million units.

For comparison, the Peugeot brand sold 407 000 vehicles in China in 2015 (1.9% market share) and Citroën sold 323 000 vehicles (1.5% market share). With 1 036 000 vehicles sold, the Nissan brand occupies 4.9% of the Chinese market. With 2 066 000 vehicles sold, Volkswagen holds 12.6% of the Chinese market.
 

16-04-4   

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