The hybrid Hyundai Ioniq and Kia Niro challenge the hybrid Toyota
- The Toyota group has become the largest manufacturer of HEVs (Hybrid Electric Vehicles), far ahead of its competitors.
Since 2012, over one million units are produced annually in its plants. Toyota has sold 9.5 million hybrid vehicles in total since the launch of the first generation Prius in 1997.
Since 2012, over one million units are produced annually in its plants. Toyota has sold 9.5 million hybrid vehicles in total since the launch of the first generation Prius in 1997.
- The Hyundai-Kia group wants to enter this HEV market currently dominated by few players, in order to meet in an easier way anti-pollution standards in the various world regions. In order to attain the new environmental constraints the Korean group Hyundai-Kia, in the same way as the Japanese Toyota group, will launch several models specifically designed as HEV, as well as hybrid models derived from thermal models.
- Two hybrid models built on the same platform were launched in 2016, the Hyundai Ioniq (C-segment sedan) and Kia Niro (C-segment SUV). They share the same 1.6l 105hp petrol engine and the same44hp electric motor (149hp in total) and will soon be available in plug-in version (like the Toyota Prius, and also like the Kia Optima which is equipped with a 2.0l150hp petrol engine).
- Both models will be followed by other hybrid models over the coming years as Hyundai-Kia plans to market 25 different hybrid models by 2020.
- Hyundai-Kia sold 62,000 hybrid vehicles worldwide in 2015 (43,000 Hyundai and 19,000 Kia). In 2016, this figure is expected to approach 100,000 units. The group aims to sell 300,000 hybrid vehicles a year, compared with 1.4 million units expected by Toyota.
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