The global market of hybrid vehicles (HEV) in 2016

 

The global market of HEVs (Hybrid Electric Vehicles) experienced a small decline in 2015, but continued to grow in 2016, thanks to the launch of the next generation Toyota Prius. Indeed, the Prius by itself accounts for a quarter of sales of HEVs in the world and its life cycle has a strong impact on the total of HEVs sales. 410,000 HEV Prius will be sold in 2016 (excluding Prius C and Prius Plus) on a total of 1.65 million HEVs.

The HEVs sales have doubled worldwide in six years between 2010 and 2016, from 0.85 to 1.65 million units, while at the same time global sales of all vehicles (including all motorizations) increased only 19%. In 2016, Japan accounted for 59% of the world market for HEVs, the US 19% and Europe 13%.

By itself, the Toyota group accounts for over 70% of sales of hybrid vehicles globally, i.e. 1.2 million units in 2016.
Hyundai-Kia group will attempt to take an increasing share of the HEV market with Hyundai
Ioniq and Kia Niro, as well as twenty new models of both brands to be launched by 2020.

Compared with global sales of electric vehicles (BEV –Battery Electric Vehicles- and PHEVs - Plug-in Hybrid Vehicles), global sales of HEVs are still much higher but the gap between the two vehicle types decreases year by year: 2 7 times more in 2016 (1.65 million against 0.6 million), while in 2014 it was 5.7 times (1.65 million against 0.3 million).

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