Toyota Unveils the New Generation Yaris (segment B)
- Toyota has just unveiled the new generation of the Yaris (segment B) which is actually a further restyling of the model presented in 2011 and restyled at mid-life in 2014. The 2017 version thus adopts few external changes in relation to the previous version: there is a redesigned front and rear part (the vertical rear lights become horizontal), yet the platform remains identical to the previous models’.
- This product strategy is inspired by what was done at Opel for its recent Corsa and Ford for its new Fiesta. One therefore has to wait theoretically for 2023 to see a completely different Toyota Yaris appear. The most interesting novelty on the new Yaris is probably its new petrol engine 1.5l with 110hp which replaces the old 1.3l with 99hp. The new model will of course be available in a hybrid version (gasoline-electric), which accounts for nearly 40% of Yaris sales in Europe. It is not certain whether the diesel version will be renewed.
- The new Yaris competes with Japanese segment B saloons, such as the Nissan Micra, Mazda 2, Honda Jazz, and also the European market stars in this segment, such as the VW Polo, Renault Clio, Ford Fiesta, Opel Corsa and Peugeot 208. The new Yaris will be presented at the Geneva Motor Show in early March 2017 . Inovev tables on a volume of 400,000 Yaris produced each year, including 230,000 on the French site of Onnaing.
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