The Indian market fell 8.8% in the first half of 2019
- The Indian automotive market is one of the most promising in terms of sales, since India's motorization rate is still very low compared to the population, one of the densest in the world. From 3.2 million units in 2014, the Indian market had grown to 4.4 million in 2018. Unfortunately, the Indian market turned red in November 2018 and the decline worsened in April 2019. In the first half of 2019, the Indian market fell by 8.8%.
- At this rate, the Indian market could fall to 4 million units (VP+VU) in 2019. This decline is in line with the general decline in registrations worldwide (-7.1% in the first half of 2019), but the numbers show that the Indian market declined more than the world market over the period.
- Among the most affected automakers is the leading Suzuki, which lost 100,000 sales in the first six months of 2019, going from 900,000 to 800,000 sales over this period. Its market share remains very high, but nevertheless slides from 40% in 2018 to 39% in 2019. Its competitors Tata Motors (15%) and Hyundai-Kia (12%) maintain their market share. Mahindra gains almost one point of market share (12%). The other manufacturers are far behind and remain stable.
- It should be noted that India is one of the major markets that buys the least SUVs, since these models make up only 19% of the Indian market, half of the percentage observed in the other major markets. The sedan, and even the small sedan (segments A and B), account for 75% of registrations, which is atypical in the global market.
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