The Mercedes Plan for 2030
The Mercedes group (ex-Daimler) has announced its Plan for 2030. The German carmaker, which remains the leading premium carmaker ahead of BMW and Audi at the worldwide level, has indicated that it will become a 100% electric brand from 2030, as Volvo or Jaguar. 100% electric seems to be favoured by Premium carmakers. However, the challenge seems complicated for Mercedes (as for the other carmakers) because the sales of its electric cars represent today only 4.5% of Mercedes passenger cars total sales in Europe, meaning twice less than all the brands in this market. And in China and the United States, it is even less. However, the Premium brands are the most likely to be the fastest to switch to these technologies.

Anyway, the objective is set, and to achieve it, the German carmaker will offer three modular platforms from 2025, and will have eight Giga factories around the world for a battery capacity of 200 GWhtotally, which corresponds to a range included between 2,500,000 and 2,700,000 light vehicles (for an average battery capacity of 75-80 KWh per car). It is the volume of light vehicles produced today by (all engines combined).

Mercedes says the electrification of its line-up will be made step by step. This will start with an electrified proposal (BEV or PHEV) at each level of the range from 2022, then will continue with a BEV proposal for each model from 2025, and will end in 2030 with the end of all thermal engines. In addition, this strategy is also valid for AMG, Maybach and the G-Class model.

To achievethese goals, Mercedes willdevelop four platformsfrom 2024-2025: MMA (C-D segment sedans), MB-EA (E-F segment sedans), AMG-EA (sports vehicles) and VAN-EA (light utility vehicles).


    
 

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