Poland position declining among the countries of Eastern Europe
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Poland position declining among the countries of Eastern Europe
- In terms of automobile production, Poland has seen its influence weaken over the past fifteen years in the Eastern European region. From the first place acquired in the early 2000s, this country gradually fell to fourth place in 2020, far behind the Czech Republic and Slovakia.
- Poland is now at the level of Romania and Hungary. But the gap between Romania, Poland and Hungary is so small that Poland could slip to fifth place in 2021, supplanted by Hungary. Indeed, the BMW plant in Debrecen in Hungary is expected to start its activity this year, and at the same time, the Stellantisplant in Gliwice in Poland is expected to cease the production of the Opel Astra, which will be transferred to the Rüsselsheim plant in Germany.
- For several years now, Poland was not chosen by carmakers when they decided to build new plants in Eastern Europe. This country was abandoned in favour of Slovakia (Kia plant in Zilina, PSA in Trnava, JLR in Nitra), Czech Republic (TPCA plant in Kolin, Hyundai in Nosovice), Hungary (Mercedes plant in Kecskemét, BMW in Debrecen) and even Ford preferred to expand its Craiova plant in Romania to produce its small Puma SUV.
- As a result, Poland's production volume fell from 600,000 vehicles in 2005 to 400,000 in 2020, while at the same time Czech Republic fell from 600,000 to 1,100,000 units, Slovakia from 200,000 to 800 000, Romania from 200,000 to 400,000 and Hungary from 200,000 to 400,000. There are only two remaining carmakers in Poland (Stellantis and Volkswagen) spread over four different plants (Tichy, Gliwice, Poznan and Wrzesnia), with one of which remains strongly vulnerable (Gliwice).
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続きを読む... Poland position declining among the countries of Eastern Europe
Inovev forecast 400,000 units per year of the new Nissan Qashqai
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Inovev forecast 400,000 units per year of the new Nissan Qashqai
- Nissan has unveiled the third generation of its C-segment SUV, the Qashqai, which dates back to 2007. This model is crucial for the Japanese brand in Europe as it has sold more than three million for thirteen years, or 230 000 units per year on average. This is Nissan's biggest sale on this region. Global production of the model exceeded 450,000 units annually in 2016, 2017, 2018 and 2019. It fell to less than 350,000 units in 2020, in part due to the Covid crisis.
- Originally, the Qashqai replaced the Primera sedans and station wagons. Then, Nissan had removed all its sedans in Europe (Almera, Pulsar) by replacing them with SUVs, like the Juke and the Note. The X-Trail has also been added to the range, targeting the D -segment. Only the BEV model, the Leaf (C-segment) and the Micra(B-segment) continue today to represent Nissan on the sedans market in Europe.
- The Nissan Qashqai which is produced at the British plant in Sunderland is a success as its carmaker initially expected 100,000 sales per year. For the new model, Inovev expects 400,000 annual sales of the new Nissan Qashqai, including 300,000 produced in England.
- The new generation is longer by 3 cm (4.43m) and heavier by 30 kg, to 1,405 kg. It is based on the CMF-C platform of the Renault-Nissan group used also by the latest Nissan X-Trail (Rogue) and to be used by the future Renault Kadjar. The engines skip diesel, since the carmaker only proposes the 1.3-liter petrol engine with 138 hpor 156 hp(equipped with 12V mild-hybrid technology), as well as an hybrid version based on the 1.5l petrol engine of 187 hp which only powers a small battery powering an electric motor.
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続きを読む... Inovev forecast 400,000 units per year of the new Nissan Qashqai
Utilisation rate of European plants in 2020
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Utilisation rate of European plants in 2020
- Following the difficult year in terms of production observed in Europe in 2020 (which suffered a drop of more than 20% due to the consequences of the coronavirus crisis), we had to expect a drop in the utilisation rate of European plants. This is indeed what’s happened with an average utilisation rate falling to 62%, when it was 82% in 2019, which is the lowest figure for several decades. Even 2009, which was the worst year of the financial crisis, saw a higher rate than 2020 (around 67%). This rate gradually rose to 85% in 2017 to drop then to 83% in 2018 and 82% in 2019.
- The analysis by country shows that it is mainly Portugal and the Eastern European countries (Romania, Slovenia, Czech Republic, Hungary) which have succeeded in maintaining high utilisation rates (greater than or equal to 80%). In contrast, Great Britain is the country which uses the least of its theoretical capacities, with a utilisation rate of 49%. Note that Germany and France have fairly similar rates, respectively 56% and 53%.
- The carmakers with the highest utilisation of their European plants in 2020 are the groups Geely (Volvo), Daimler, Volkswagen, Hyundai-Kia, BMW and Toyota. The worst utilisation rates are recorded by Suzuki, Tata Motors (Jaguar Land-Rover) and Honda.
- The most productive plants were Stuttgart (Porsche), Craiova (Ford), Mangualde (PSA), Palmela (Volkswagen), Vigo (PSA) and Kvasiny (Skoda). The least productive were Mirafiori (FCA), Castle Bromwich (Jaguar), Rüsselsheim (PSA) and Poissy (PSA). In 2021, the PSA group will add the Astra and the DS4 to the Rüsselsheim plant and the Mokka to Poissy, which will boost the activity of these two plants.
- There is, however, the question of overcapacity and the conservation of some automobile plants in Europe, especially as the relaunch of the markets expected in 2021 and 2022 will not make it possible to quickly return to pre-crisis levels. In addition, carmakers have announced their objective of focusing on the production of electric vehicles (more expensive) and the reduction of their capacities (as Renault announced recently), in order to put their profits before sales volumes. Consequently, it will have an impact on the automotive industrial capacities in Europe.
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New models produced in Europe in 2021
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New models produced in Europe in 2021
- Given the absence of European Auto Shows in 2021 (in particular Geneva and Frankfurt), Inovev has listed the automotive novelties which will be launched this year in Europe and which should have been presented in the Auto Shows deleted in 2021, as they had already been in 2020 (Geneva and Paris).
- Inovev has counted 26 new models that will be unveiled between January 2021 and December 2021. Among these 26 new models, there are 10 SUVs, 10 sedans, 1 convertible and 5 light utility vehicles. 8 models will be 100% electric (BEV). The other 18 models are available with thermal engines, including 10 with an hybrid option (plug-in or not). 17 models will replace older models that were still in production last year and 9 more models will be new and complete the carmakers' current line-up.
- Among the 26 new models, 14 are from Premium brands and 12 from mainstream.
- It is to be noted some changes in production locations compared to previous models, such as the Opel Movanoproduced at Fiat's Italian plant in Val di Sangro (alongside the Fiat Ducato, Peugeot Boxer and Citroën Jumper), the Peugeot 308 produced in Mulhouse (France) and no longer in Sochaux (France), the Opel Astra produced in Rüsselsheim (Germany) and no longer in Gliwice (Poland), the DS 4 produced in Rüsselsheim and no longer in Mulhouse. All together, these 26 vehicles would represent 1,565,000 units produced in Europe in 2021 and 1,745,000 units in 2022, or around 10% of the total European production.
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Land Rover Discovery 5 completely missed its mark
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Land Rover Discovery 5 completely missed its mark
- The Land Rover Discovery 5 launched in 2016 is the successor of a Discovery family that had some success from the first generation of the model launched in 1989 until 2016. In theory, the Discovery 5 was marketed to feed the gap between Discovery Sport in the D segment and the Range Rover / Range Rover Sport in the E segment. In reality, it hasn't really found its place in the carmaker's line-up.
- Compared to older generations, the Discovery 5 has extended by almost 15 cm, posting an impressive length for an SUV, of 4.97 meters. Its imposing volume and mass (2.2 tonnes to 2.3 tonnes), combined with diesel engines but without hybridization versions, did not work in its favour. Not to mention its price (60,000 to 70,000 euros according to versions), a net increase compared to previous models.
- The customers did not follow and in the end, Land Rover only sold 137 000 Discovery 5 between 2016 and 2020 (34,000 per year), against 312,000 Discovery 4 between 2009 and 2017 (39,000 per year) and 266 000 Discovery 3 between 2004 and 2009 (53,000 per year).
- Moreover, the Discovery 5 is already largely outdated, even compared to other models of the brand, such as the Defender or the Range Velar. His career is therefore likely to be limited to five years, compared to eight years for the Discovery 4.
- The new Defender seems to have taken over the Discovery 5, being positioned in the same segment, and nearly 40,000 copies have already been sold in a year, while 2020 has been a very bad year overall.
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