Inovev forecasts 25,000 units per year of the new Mercedes EQA
- Mercedes has unveiled its battery electric C-segment SUV, the EQA, which was originally supposed to be produced in Hambach (France) before the Daimler Group decided to sell this plant to the British chemical company Ineos and produce the EQA in the German plant in Rastatt, alongside the GLA from which it borrows its bodywork.
- The EQA is a 4.46 m long, 1.83 m wide and 1.62 m high vehicle, based on the MFA-2 platform. The announced range is 425 km according to the WLTP cycle. The price will start at nearly 47,500 euros, while its competitor the Volkswagen ID3 is priced from 38,000 to 49,000 euros depending on the version. The other main competitor, the Kia e-Niro, is priced from 37,000 to 41,000 euros depending on the version. The Mercedes EQA will therefore be at the top of the segment price, which is classical for a premium vehicle.
- The EQA is added to the Mercedes BEV range, namely EQC and EQV, which have not been widely distributed until now, as only 31,000 units were sold in 2020 (29,000 EQC and 2,000 EQV). Inovev forecasts 25,000 units per year of the new EQA model.
- It is to be noted that Mercedes has a certain delay compared to other carmakers concerning alternative engines, as battery electric (BEV) and plug-in hybrid (PHEV) models today only represent 6.5% of its overall production while these two types of engine represent 11% on the European market in 2020, and even 24% including non-rechargeable hybrids (HEV). The EQA will be followed this year by the launch of the EQB, EQE and EQS (sedan and SUV), which will be marketed in segments C, E and F respectively.
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