Inovev forecasts 450,000 units per year of the new Mercedes C-Class
- Mercedes has unveiled the new generation of its D-segment sedan, the C-Class, of which 2.5 million units of the last generation were built between 2014-2021 (and 10.5 million have been produced since 1982). Only the E-Class achieves an even greater volume at Mercedes (16 million units since 1953). But today, traditional sedans are struggling, stuck between the success of SUVs and the gradual emergence of BEVs. This is why the replacement of the C-Class is crucial for the Stuttgart brand. The model competes with the Audi A4, BMW 3 Series, Volvo S60 / V60 and Alfa-Romeo Giulia.
- The new generation is longer (4.75 m) and wider (1.82 m) and benefits from a longer wheelbase (2.87 m). Its engines are now all electrified,as the 1.5-liter petrol engines with 170 hp and 204 hp, 2.0-liter 258 hp and 2.0-liter diesel engines with 163 hp, 200 hp and 265 hp benefit from micro-hybridization(48 V). A plug-in hybrid (PHEV) version based on the 1.5-liter 204 hp petrol is scheduled for next summer. Large 3-liter and 4-liter engines will not be renewed.
- The new C-Class will be produced in Bremen (Germany), Beijing (China) and East London (South Africa), but will no longer be produced in Tuscaloosa (USA), as demand has become insufficient in the North American market.
- The production of the old C-Class had plunged sharply in 2019 and 2020, dropping from 523,000 units per year to 342,000, not only because of the Covid-19 but also because of the launch of its competitor the BMW 3 Series in 2018. The new generation will try to boost sales of the C-Class which should approach 450,000 units per year according to Inovev.
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