Kia Announces 2030 Lineup Electrification Strategy
- Kia, Hyundai's partner in the Korean group Hyundai-Kia, has announced its strategy for the electrification of its range for 2030. Of four million vehicles of its own brand sold worldwide by this deadline, Kia estimates that 30% will have to be (BEV), i.e. 1,200,000 units, and 22% must be hybrid (HEV) or rechargeable hybrid PHEV), i.e. 900,000 units. In total, 2,100,000 brand vehicles will be electrified in 2030. To achieve this result, the Korean brand plans to launch 14 electric vehicles by 2028, i.e. two new models per year over the next seven years.
- Kia is counting on a gradual growth in sales of these 100% electric vehicles over the next few years, counting on 160,000 sales in 2022, 800,000 in 2026 and 1,200,000 in 2030. The new 100% electric models will be under the EV designation, such as EV6, EV7, EV8 and EV9. The EV9 model will be launched in 2023. Electric vans and pick-ups will complete the range, as well as an entry-level model not listed under the term EV.
- Kia has confirmed that mid-size BEVs will be produced in Europe from 2025, small-size ones in India from 2025, and full-size pickups in the United States from 2024.
- In 2021, Kia sold 2.78 million vehicles worldwide in 2021 and expects to sell 3.15 million in 2022, 6.5% more than the previous year, despite the semiconductor crisis and the consequences of the war in Ukraine. The manufacturer's target of 4 million sales in 2030 would correspond to a growth of 27% compared to 2022.
Contact us: info@inovev.com