The Brazilian car market will grow by 2.7% in 2025
- The Brazilian passenger car market is projected to grow by approximately 2.7% in 2025 compared to 2024, and is expected to approach the 2 million unit mark it had fallen below since 2020. This market experienced stronger years between 2008 and 2015 and between 2018 and 2019, significantly exceeding 2 million units during those periods. Sales peaked in 2012, with over 2.8 million units sold. The Brazilian car market really has the potential to reach those record levels again in the coming years, due to a still low motorization rate, especially compared to North America even though Brazil remains the best motorized in South America.
- By carmaker, the Stellantis group remains the leader in the Brazilian market (24% of the market) with its Fiat, Peugeot and Citroën brands, ahead of the Volkswagen group (18% of the market), GM (11% of the market) and Hyundai-Kia (10% of the market). They are followed by Toyota (6%), BYD (5%), Honda (5%), Renault (5%), Chery (4%) and Nissan (4%).
- Renault, struggling to gain traction in the Brazilian market, has decided to partner with the Chinese company Geely to achieve a stronger presence there. Geely already has a presence in Brazil, but with a very small market share.
- The two largest Chinese carmakers are currently BYD (5%) and Chery (4%) which account for 75% of Chinese sales in Brazil, with the share of all Chinese carmakers in Brazil reaching 12% in 2025.