说明

发表于 2021年7月15日

• Registrations

The European market by segments and by body type in 2020

- The European automotive market fell by 24.3% in 2020, in the category of passenger cars. This sharp drop (much larger than that recorded at the global level) was the consequence of the pandemic which struck many countries last year, forcing carmakers to close their production plants and dealers network for several weeks or even months. Has this decline favoured certain vehicle segments or certain bodywork, or is it quite naturally the novelty effect which has caused sales of certain category to evolve? It would appear that this 24.3% drop in car sales in Europe did not have an impact on vehicle segmentation, as there is no disruption in the segment distribution. The few changes that can be observed are mainly the consequence of the novelty effect (new model launches), sales by country not providing additional information.

- In 2020, the most demanded segment therefore remains the C-segment (37.5% against 38.1% in 2019), ahead of B-segment (34.6% against 33.4% in 2019) which seems to have grabbed market share on both A-segment (by B-segment sedans) and C-segment (by B-segment SUVs). The D-segment is clearly separated (14.7% against 14.2% in 2019), ahead of A-segments (6.4% against 7.7% in 2019) and E (6.2% against 6.0% in 2019). The F segment remains stable at 0.7%.

- By body type, SUVs represent 39.3% of the European market in 2020 against 38% in 2019, MPVs having fallen to 3.1% against 4.1% in 2019. The category of passenger transport versions of LUV is stable at 1.7%. Sedans and station wagons represent a little more than half of the European market, with coupes and convertibles representing a marginal share in sales.

    

 

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阅读全文... The European market by segments and by body type in 2020

说明

发表于 2021年7月07日

• Production
• Registrations
• Germany
• BMW

The BMW 6 Series does not meet the carmaker's sales objectives

- The BMW 6 Series launched at the end of 2018 has completely changed its positioning compared to the older generation, whose origins date back to 2011. It is no longer a sporty model, available as a coupe, convertible and sedan (Gran Coupe) but rather the successor of the 5 Series GT, meaning a family sedan, with five doors and six side windows, derived from the four-door Series 5 sedan. So this intermediate model between the 5 Series sedan and the 5 Series station wagon did not convince more than the previous 5 Series GT with five doors.

- The peak of sales was reached in January and February 2019, with just over 2,500 units per month, or an annual rate of around 25,000 units, but sales collapsed in March 2019. They fell from 2 300 units in March 2019 to 1,650 in June 2019, 1,200 in December 2019, then less than 1,000 units per month in 2020. Without taking into account the month when the plants were closed, in April 2020 (due to the coronavirus), the sales rate for the 6 Series GT was around 600 units per month, i.e. an annual rate of around 7,000 units, far from the 25,000 expected at the start of 2019.

- In 2021, the 6 Series GT does not improve its scores, the monthly pace being rather below 500 sales, and it is evident that the continuity of this model is not sure with such a low sales volume.

- By comparison, the 8 Series, which takes the philosophy of the old 6 Series (coupe, convertible, low sedan), shows a sales rate of 3,000 units per month in 2021, slightly higher than what was recorded in 2020.

    

 

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阅读全文... The BMW 6 Series does not meet the carmaker's sales objectives

说明

发表于 2021年7月07日

• Production
• Volkswagen
• Czech Republic

Inovev forecasts 150,000 units per year of the new Skoda Fabia

- Czech firm Skoda has unveiled the new generation of its B-segment sedan, the Fabia. This model, based on the MQB-A platform, like the Volkswagen Polo, Seat Ibiza and Audi A1, has suffered an erosion of its sales for several years, in particular due to the growing competition from B-segment SUVs, like the Skoda Kamiq or the Volkswagen T-Cross. Production of the Fabia, which peaked at 250,000 units in 2008, gradually fell to 200,000 units in 2011, then 150,000 in 2019 and 100,000 in 2020.

- The new model to be marketed in January 2022 intends to compete with European B-segment mainstream cars, such as the Volkswagen Polo, Seat Ibiza, Ford Fiesta, Opel Corsa, Renault Clio, Peugeot 208, Citroën C3, Toyota Yaris, Nissan Micra, Hyundai i20 and Kia Rio mainly. With the end of the Skoda Citigo, the Fabia becomes the smallest and cheapest model in the Czech carmaker's lineup. The length of the car does not exceed 4.10 m.

- Skoda keeps petrol engines on the Fabia: a 1.0 TSI and a 1.5 TSI, but has given up on diesel, like most carmakers in this segment. No battery electric version either, as this technology will be dedicated to future Skoda versions derived from Volkswagen ID 1 and ID 2 scheduled for 2025.

- Inovev expects 150,000 units per year of the new Fabia, production being carried out at the Czech plant of Mlada Boleslav as before.

    

 

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阅读全文... Inovev forecasts 150,000 units per year of the new Skoda Fabia

说明

发表于 2021年7月07日

• China
• Registrations
• SAIC

MG sold 3,000 units of the HS model in the first 4 months of 2021

- After entering the European market with its battery electric B-segment SUV, the ZS, sold at 16,000 units in 2020, the Chinese carmaker MG (former British brand bought by Nanjing in 2005 and then integrated into the SAIC group in 2007) is expanding step by step its electrified product range. MG is introducing now a C-segment plug-in hybrid (PHEV) SUV, still with that selling price advantage that allows a model to be sold at the lower segment price.

- This model named HS had quietly started its career last year in Europe and only 3,000 units were sold there. In 2021, sales of this model have increased significantly, representing 3,000 sales over the total of the first four months, ie as much as over the whole of 2020. The carmaker expects a volume of 10,000 sales in 2021, which should be added to the 20,000 sales of ZS expected this year. In total, the MG brand is therefore expected to sell 30,000 cars in 2021 in Europe, but there are plans to add new models that should increase this sales volume.

- The MG brand appears to be the most dynamic Chinese brand in Europe, as it sets sales volume objective that no longer marginal. In terms of sales in Europe, this Chinese brand is in 2021 selling more than Honda, Lancia, Lexus, Jaguar, Smart, DS, Alfa-Romeo and Subaru.

    

 

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阅读全文... MG sold 3,000 units of the HS model in the first 4 months of 2021