- The Korean passenger car market declined slightly in 2013, by approximately 0.3% (compared to 2012) to 1.29 million units, after an increase of 7% in 2012 (compared 2011), which seems to have brought this market closer to the Japanese market that has stagnated for years.
- The Korean market had indeed achieved record sales in 2012 (1.3 million units), after steady growth between 2008 and 2012 as a result of the recovery policy pursued by the government in 2008. However, between 2002 and 2004 the Korean market had experienced a severe crisis long before the others.
- Today, it seems that this market will reach a new level and that the coming years will show a sluggish growth, which is corroborated by the Hyundai-Kia group that expects low growth, even for itself.
- By manufacturer, the Hyundai-Kia group remains largely the leader of the Korean passenger car market in 2013 (68% market share), far ahead of GM Korea (10%), Ssangyong (5%) and Renault-Samsung (5%). Imports account for 12% market share, achieving a new record.
- By models, the Hyundai brand monopolizes four places in the top five: Hyundai Elantra (94 061 units) Kia Picanto (93 631 units), Hyundai Sonata (89 491 units), Hyundai Grandeur (88 501 units), Hyundai Santa Fe (78 772 units).