Citroën plans to return to Iran
- PSA group, after signing a first contract aiming at manufacturing 200,000 cars per year of Peugeot brand in Iran (at the Iran Khodro assembly in Tehran), is on the verge to sign a second contract to manufacture 150,000 cars per year of Citroën brand in Iran (at the SAIPA assembler in Kashan) is imminent.
- A total of 350,000 Peugeot and Citroën vehicles are expected to be manufactured every year in Iran from 2020 onwards. The increase in the volume of production will be gradual: in 2017, the volume of production is expected to reach 50,000 (50,000 Peugeot), 150,000 in 2018 (Peugeot's 100,000 and Citroën's 50,000), 250,000 in 2019 (150,000 Peugeot and 100,000 Citroën) and 350,000 in 2020 (200,000 Peugeot and 150,000 Citroën).
- The Peugeot cars produced in Iran for the local market from 2017 will be the 301 (which will replace the 405), the 208 (which will replace the 206) and the 2008 (which will be added to the range), while Citroën has not announced yet the models that will be produced in the country. According to Inovev, it could be the Citroën C-Elysée, C3 and C3 Aircross.
- While Peugeot models are still very numerous in Iran (they represent one third of the Iranian fleet), Citroën models are few in number (a few Xantia were produced in Iran from 2001 to 2009). The Citroën brand will therefore inevitably have more difficulties to come back and impose on the Iranian market than Peugeot.
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