BEV and PHEV sales by segment in Europe and China in 2024: a noticeable difference between China and Europe
China purchased 7,037,467 BEVs and 5,103,379 PHEVs in 2024. Europe, for its part, purchased 1,993,102 BEVs and 952,058 PHEVs last year. BEVs thus represent 26% of the Chinese market in 2024 and PHEVs 19%. In Europe, BEVs did not exceed 16% of the market and PHEVs 7%. There is a clear difference between the segment distribution of BEVs and PHEVs in China and Europe.
 
-BEV :
• In China, 100% electric cars are mainly in the D segment . These represent almost half of BEV sales (47%). This is followed by 100% electric cars in the A and C segments, equally so (17% for each of the two segments). It should be noted that BEVs in the A segment are mainly small two- or three-door cars. Finally, BEVs in the B and E segments are few in number (12% and 4% respectively).
• In Europe, BEVs are mainly in the C and D segments (37% and 32% respectively). The B segment represents only 17% of the European BEV market, but this proportion is expected to increase substantially with the arrival of small electric cars under 30,000 euros (Renault 5 E-Tech, Citroën e-C3, Fiat Grande Panda EV, Hyundai Inster , Kia EV2, etc.). The E and A segments are poorly represented (8% and 4% respectively), but the supply in the A segment is expected to increase in 2026.
 
PHEV :
In China, plug-in hybrid cars are mainly D-segment , in an overwhelming proportion (85%), largely supplanting the E and C segments (7% and 4% respectively), with the A and B segments not being represented.
• In Europe, PHEVs are mainly C and D segments (43% and 30% respectively) in a proportion close to that of BEVs. Next come the E and F segments (23% and 2% respectively), with the A and B segments being almost unrepresented.
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