5 VW Group models in the 10 best-selling BEVs in Europe over 4 months 2025
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5 VW Group models in the 10 best-selling BEVs in Europe over 4 months 2025
- Within the 30-country European passenger car market (EU + UK + Switzerland + Norway), battery electric vehicles (BEV) represented 758,185 units in the first four months of 2025 compared to 593,301 in the first four months of 2024 (sales growth of 27.8% - market share: 17% in 2025 compared to 13% in 2024)
- Of this total, four countries – Germany, the United Kingdom, France and Norway – account for 58% of BEV sales in Europe 30 countries (EU + United Kingdom + Switzerland + Norway) in the first 4 months of 2025, 64% with the Netherlands and 71% with Belgium.
- The carmaker groups that sold the most BEVs over this period were VW (214,578 vs. 101,968 in the first 4 months of 2024, more than doubling), Stellantis (98,321 vs. 83,224), BMW (67,201 vs. 49,163), Hyundai-Kia (63,644 vs. 44,517), Renault (63,028 vs. 36,731), Geely (44,189 vs. 48,974), Mercedes (41,600 vs. 46,546), BYD (25,508 vs. 10,114), Tesla (60,688 vs. 97,109), Ford (21,940 vs. 8,085), MG (14,944 vs. 24,614), Toyota (16,590 vs. 14,061) and Nissan (9,521 against 10,731).
- The best-selling BEV over the period was the Tesla Model Y, but this model lost half of its sales compared to last year. This drop mainly benefited VW, which placed 5 models in the Top 10 (compared to 3 models in 2024): Skoda Enyaq, VW ID7, VW ID4, VW ID3, Audi Q4. The Tesla Model 3 fell from second place to fifth (-17.5% of sales).
- The Renault 5 E-Tech and Citroën e-C3 jump to seventh and eleventh place respectively. But for the moment, they are mainly sold in France. The Kia EV3 is also enjoying good success, managing to climb to eighth place. The Audi Q6 (12th) and Skoda Elroq (15th) are also off to a very good start.
Volvo has accelerated the transfer of the EX30 from China to Europe
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Volvo has accelerated the transfer of the EX30 from China to Europe
- The Swedish carmaker Volvo (a subsidiary of the Chinese group Geely) has brought forward the date for the transfer of production of its compact SUV EX30 (B segment) from China to Europe (for models marketed in Europe) since it began production of the EX30 at the Belgian site in Ghent on April 25, 2025, whereas it had initially planned to begin production in September 2025 (see Auto Analyse 2024-20 of September 25, 2024).
- Volvo has accelerated the process because the EX30 sold very well in Europe last year, with sales reaching 69,000 units, which is a large volume for a model from China. The second reason for this acceleration is the recent implementation of European additional tariffs on vehicles imported from China, which has caused EX30 sales in Europe to plunge in 2025, to 19,000 units over five months (a rate of 45,000 sales over the whole year).
- Meanwhile, Volvo announced it would move production of a model from Gothenburg to its U.S. plant in Ridgeville. (South Carolina). Currently, this plant is largely underutilized (16,000 cars produced in 2024 for 150,000 capacity) and the plan to tax cars imported from Europe on American soil has convinced the Swedish carmaker to redistribute its global car production differently. The model that is most likely to be transferred from Sweden to the United States will be either the XC60 SUV or the XC90 , Volvo's two best-selling models in the United States. In 2024, 39,000 XC60s were sold (compared to 39,700 in 2023) and 39,500 XC90s (compared to 40,000 in 2023).
BMW's Spartanburg plant will produce six different BEVs by 2030
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BMW's Spartanburg plant will produce six different BEVs by 2030
- The BMW plant in Spartanburg, South Carolina (USA), was inaugurated in 1994. It was the first to produce the brand's SUVs, first the X5 and then the X6 (E-segment SUVs), then the X3 and X4 (D-segment SUVs), and finally the X7 and XM (F-segment SUVs). These mid-size and larger SUVs were initially targeted for the American market, but were quickly exported worldwide. As a result, the Spartanburg plant gradually became the largest assembly plant in the BMW Group, with a production volume of 400,000 vehicles by 2024, for a production capacity estimated at 450,000 vehicles per year.
- Despite the relative weakness of the BEV market in North America (1.3 million units sold in 2024), the BMW group has decided to produce the battery electric versions of the future X3, X4, X5, X6 and X7 in this factory, undoubtedly encouraged by the Trump administration's proposed tariffs on automobile imports.
- The future BMW X5 (G65) based on the CLAR platform will be launched in 2026 and will be available in petrol, diesel, plug-in hybrid and battery electric iX5 versions.
- The future BMW X6 (G66) based on the CLAR platform will be launched in 2027 and will be available in petrol, diesel, plug-in hybrid and battery electric iX6 versions.
- The future BMW X7 (G67) based on the CLAR platform will be launched in 2027 and will be available in petrol, diesel, plug-in hybrid and battery electric iX7 versions.
- The carmake plans to produce six battery electric models at the Spartanburg site by 2030, meaning the future X3 and X4 will be produced at the site in gasoline, diesel, plug-in hybrid and all-electric iX3 and iX4 versions.
MG launches the S5 EV, which replaces the battery electric ZS
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MG launches the S5 EV, which replaces the battery electric ZS
- MG remains this year the best-selling Chinese brand (British until 2005) in Europe (30 countries = EU + United Kingdom + Switzerland + Norway), with nearly 100,000 sales in the first four months of 2025, ahead of BYD (40,000 sales) and Chery (30,000 sales). The European market is therefore crucial for MG, which last year renewed a large part of its models, notably its HS and ZS SUVs which represent 60% of its sales in Europe.
- Unlike the previous generation of the ZS, the new generation is no longer available in a battery electric version but only in a hybrid version, like the HS which is in a higher category.
- The MG S5 EV is being launched today to replace the all-electric ZS. It is larger than the old all-electric ZS (+25 cm in length, +4 cm in width) and now stretches to 4.48 m in length. The new S5 EV SUV is therefore in the C segment and no longer in the B segment like the old ZS. Larger and better equipped, it is based on the modular MSP platform of the all-electric MG4 and offers two engines: a 170 hp (125 kW) version combined with a 49 kWh LFP battery and a 231 hp (170 kW) version combined with a 64 kWh NMC battery, allowing a range of up to 480 km for the most powerful version. The total weight of the model of 1,725 kg is average for the category.
- Like the previous battery electric ZS, the new S5 EV remains competitively priced (32,500 to 37,500 euros), even compared to a BYD Atto 2 (40,000 euros) with a 150 hp (110 kW) electric motor combined with a 60.4 kWh NMC battery.
Tesla sales continue to plunge in May 2025
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Tesla sales continue to plunge in May 2025
- Tesla sales continue to plummet in May 2025, even though the sales decline slows in Europe (-28% compared to May 2024 compared to -50% in April), but this slowdown is mainly due to the growing demand for Tesla in Norway (+213% compared to May 2024, with 2,600 sales). It is important to note that Norway is one of the few European countries where Tesla sales increase in May 2025. All other countries see their sales decline compared to May 2024. Over the cumulative first 5 months of the year, the European results remain very poor, with a 37% decline in sales compared to the first 5 months of 2024. The volume loss reaches 5,457 units over the month and 44,521 over the cumulative first 5 months of 2025.
- While the situation seems to be improving in Europe (thanks to Norway, which now buys 90.5% of BEVs), it is deteriorating in China and the United States, which remain by far Tesla's two main markets.
- In China, Tesla sales will decline by 15% in May 2025 compared to May 2024 (compared to -6% in April 2025 compared to April 2024), losing 10,911 units over the month and 62,741 over the cumulative first 5 months of 2025, while the Chinese market continues to grow as a whole.
- In the United States, Tesla sales will decline by 19% in May 2025 compared to May 2024 (compared to -16% in April 2025 compared to April 2024), losing 9,700 units over the month and 25,410 over the cumulative first 5 months of 2025, while the US market continues to grow as a whole.
- In total, Tesla will decline by 18% worldwide in May 2025 and 19% over the first 5 months of 2025.
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