Porsche Taycan sales now significantly surpass Panamera sales
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Porsche Taycan sales now significantly surpass Panamera sales
- The Porsche brand (a subsidiary of the Volkswagen group) launched its first four-door sedan (F segment) in 2009, the Panamera.
This 4.97 m long, 1.93 m wide and 1.42 m high model has succeed to find its market, as it has sold 280,000 units in total since 2009, or more than 25 000 per year. The Panamera competes with the Mercedes S-Class and AMG GT 4-door, the BMW 7 Series and Audi A8. Today it only has 3.0-liter, 3.6-liter and 4.0-liter petrol engines.
This 4.97 m long, 1.93 m wide and 1.42 m high model has succeed to find its market, as it has sold 280,000 units in total since 2009, or more than 25 000 per year. The Panamera competes with the Mercedes S-Class and AMG GT 4-door, the BMW 7 Series and Audi A8. Today it only has 3.0-liter, 3.6-liter and 4.0-liter petrol engines.
- In 2019, the carmaker therefore took the bet of revolutionizing the segment by launching a new four-door sedan, this time equipped with a 100% electric engine.
- This model of the same dimensions as the Panamera (length: 4.96 m, width: 1.96 m, height: 1.38 m) is sold at practically the same price, since the Panamera is priced between 95,000 and 195,000 euros and the Taycan between 110,000 and 190,000 euros.
- When we compare the sales evolution of the two models, we observe that the Panamera started to decline as soon as the Taycan was announced, and the gap between the two models has continued to grow. since then. In July 2020, 500 Panamera were sold for 1,400 Taycan. In November 2020, 300 Panamera were sold for nearly 2,000 Taycan. At the end of 2020, 10,000 Panamera and 30,000 Taycan will be sold worldwide.
- So there is a real possibility that there will not be a third generation of the Panamera and that the Taycan will eventually replace this model completely in the Porsche range.
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xEVs sales in China over 9 months 2020
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xEVs sales in China over 9 months 2020
- Among the 1,784,293 battery electric (BEV) and plug-in hybrid (BEV) vehicles sold worldwide over the nine months of 2020, 772,340 units were sold in Europe and 695,131 units in China. China has fallen this year to the second place in the world for this type of vehicle, following the drop of subsidies granted to electric car customers in 2019. However following the figures recorded in the third quarter of 2020, growth should however pick up again in 2021.
- Among the 695,131 plug-in electric vehicles sold, 496,062 units are BEVs and 199,069 PHEVs. Compared to Europe, there are more BEVs sold in China than in Europe in 2020, but far less PHEVs.
- The current BEV market leader in China is the GM group, thanks to its subsidiaries Wuling and Baojun, which is just ahead of the traditional Chinese leader, BYD. Tesla comes in third, even though its Model 3 is the best-selling BEV in China in 2020. The next positions change regularly depending on the renewal and success of the product offer. In 2020, GAC is fourth, ahead of NIO which makes its entry into the Top 10 this year.
- In the PHEV category, German carmakers Volkswagen and BMW occupy the first places, with BYD. Lixiang made its first entry into the Top 10. Hybrid vehicles (HEVs), represented by Toyota and Honda, reached 159,910 sales.
- The total of xEVs sold in China therefore stands at 855,041 units, or 6.4% of the Chinese market, with 3.7% of BEVs, 1.5% of PHEVs and 1.2% of HEVs.
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The new electrification program for GM Group models
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The new electrification program for GM Group models
- The GM Group announced on November that it will launch a wide range of plug-in electric cars (BEV+PHEV) in North America within the next five years.
- GM says it will accelerate the launch of models of this type compared to the original program. In total, no less than thirty plug-in electric vehicles will be launched worldwide by 2025, of which twenty will be available in North America and ten in China.
- All of the group's brands will have their battery electric models: Chevrolet, Buick, GMC, Cadillac as well as the Chinese subsidiaries Baojun and Wuling.
- The objective is to become the leader of electric vehicles in North America, meaning to achieve higher sales than Tesla. Today, Tesla sells more than 200,000 BEVs per year in the US market and almost as many abroad. The first new GM BEV will be the Hummer launched in late 2021 and a Cadillac model in the first quarter of 2022, three quarters ahead of the original schedule.
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xEVs sales in the USA over 9 months 2020
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xEVs sales in the USA over 9 months 2020
- Among the 1,784,293 battery electric (BEV) and plug-in hybrid (PHEV) vehicles sold worldwide over the nine months of 2020, 772,340 units were sold in Europe and 695,131 units in China. The United States is much less in demand of this type of vehicle as213,869 BEVs and PHEVs were sold over the nine months of 2020.
- This observation is illustrated by the fact that the sales of BEVs+PHEVswere 28% lower than in Europe in 2016, 43% in 2019 and 72% in 2020. Also, they were 55% lower than in China in 2016, 73% in 2019 and 69% in 2020. China then having suffered a decline in its electric market due to lower subsidies.
- In the first nine months of 2020, the USA registered 302,110 hybrid cars (HEVs) including 205,000 from the Toyota group (175,000 Toyota and 30,000 Lexus), 40,000 from the Honda group and 38,000 from the Ford group. On the other hand, the USA has registered 173,058 BEVs including 137,500 Tesla and 40,811 plug-in hybrid cars (PHEV).
- Totally 515,979 xEVs (BEVs+PHEVs+HEVs) were sold over the nine months of 2020.
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UK plans to ban the sale of new thermal cars as early as 2030
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UK plans to ban the sale of new thermal cars as early as 2030
- The UK plans to ban the sale of new thermal cars as early as 2030, five years ahead of the previously put forward date in March 2020. This ban will affect gasoline and diesel cars, followed by hybrids and plug-in hybrids five years later, in 2035.
- The British vehicle park is currently composed of 31.8 million cars, of which 18.8 million run on gasoline and 12.3 million on diesel. The remainder (685,000 units) is made up of 515,000 hybrids (HEVs), 80,000 plug-in hybrids (PHEVs) and 90 000 battery electric vehicles (BEVs).
- The UK car market over the ten months of 2020 is made up as follows: 1,384,601 cars including 100,160 HEVs, 44,046 PHEVs and 75,325 BEVs, representing a share of 16% of xEVs and 84% of thermal cars (1,165 070 units). British car production (780,000 cars in 10 months of 2020), produced only 125,000 HEVs and BEVs, representing 16% of all car production in the country. We can see that the proportion of cars with thermal engines is largely the majority in the country and that it will not be easy to replace all these cars with BEVs in ten or fifteen years, in terms of sales or production.
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