- After two years behind schedule, Californian carmaker Tesla has announced that the first deliveries of its battery electric pickup, the Cybertruck, will be made from November 30, 2023. Tesla plans to produce up to 250,000 units per year from 2025 of this futuristic-looking pick-up in its American plant in Austin (Texas).

- The Tesla pick-up, which is aimed to adress a new segment of the carmaker's customer, that of large pick-ups, will have to convince fans of this type of vehicle who are more inclined to turn to classic-shaped pick-ups and equipped with large thermal engines.
This is the case for the leaders in this category, the Ford F Series, Chevrolet Silverado, Ram pickup and GMC Sierra, which represent a market of 2.5 million vehicles per year, including the Toyota Tundra and Nissan Titan.

- Tesla therefore wants to capture 10% of this market in 2025, with a design that completely breaks with competing models and a 100% electric engine that completely breaks with the habits of competing models, the 100% electric versions of the Ford F-Series and Chevrolet Silverado receiving very few orders.

- This situation does not frighten Tesla boss Elon Musk, who has so far succeeded in making Tesla one of the world's leading brands of electric vehicles in terms of volume (1.75 million vehicles sold in 2023). Elon Musk announced 250,000 orders during the presentation of the Cybertruck in November 2019, 650,000 in November 2020 and 1,250,000 in November 2021, potential customers being attracted by a very competitive price, of around $60,000.

- The Citroën brand (a subsidiary of the Stellantis group) has unveiled the new generation of its B-segment sedan, the C3, which moves away from the traditional design of the brand to a more impersonal style which is somewhat inspired by the Dacia Spring but above all evokes the Fiat style (very vertical front part, square Panda-style bodywork). This is no coincidence since the future Fiat Panda launched in 2024 will largely adopt the style of the new Citroën C3. This new C3 seems also largely based on the C3 produced an sold in India.

-Importantly, the new C3 will be offered for the first time in a battery electric version, and it is this version that is marketed first.
The carmaker proposes the e-C3 at a price very close to that of a lower segment Dacia Spring (A-segment), i.e. 23,300 euros compared to 22,300 euros for the Dacia.-To obtain such a low price, Citroën uses the CMP Entry platform already used on the Indian Citroën C3. The e-C3 has an 83 kW (113 hp) electric motor compared to 48 kW (65 hp) for the Dacia Spring and a 44 kWh battery allowing a range of 320 km (compared to 230 km for the Dacia Spring ) according to the WLTP cycle. A version with a 1,2 litter petrol will also be available.

-The new C3 is 2 cm longer than the old one (4.01 m instead of 3.99 m) and 28 cm longer than the Dacia Spring. Above all, it is 9 cm higher than the old C3 (1.57 m instead of 1.48 m), also approaching the size of a small SUV. The new Citroën C3 will be produced at 150,000 units per year at the Slovak Trnava site alongside the future Citroën C3 Aircross (or C3 X) and Opel Crossland.