Stellantis wants to become the world leader of utility vehicles
The Stellantis group, which is already the European leader of the light utility vehicles market (vans with an empty weight of between 1.5 tones and 3.5 tones) ahead of the Ford and Renault groups, announced that it also wanted to become the world leader in this category.
Today, the world leader of the light utility vehicles market is the Ford group, which benefits from this leading position thanks mainly to its large F Series pick-up which is sold at nearly 700 000 units per year (until 3,5 tones). The Stellantis group is second and the Toyota group third, also thanks mainly to their respective Ram pick-up and Toyota Hilux pick-up.
In 2023, Ford will sell just over 1,7 million light utility vehicles (including nearly 700 000 F Series), while Stellantis is just behind will 1.7 million units (including nearly 700 000 Ram pick-ups) and Toyota 1.4 million (including nearly 0.7 million Hilux pick-ups).
Note that in 2021, the Stellantis group had already managed to be the world's leading carmaker of light utility vehicles, but the Ford group has overtaken it again in 2022. It is therefore the objective for Stellantis to regain this first place in the world .
A few number of LUVs separate Stellantis from Ford in 2023 and it will not be difficult for the Euro-American group to catch up with Ford, given that we should count on a possible decline of Ford. Let us recall here the current composition of the Stellantis LUV range excluding pick-ups: Citroën Berlingo, Citroën Jumpy, Citroën Jumper, Fiat Doblo, Fiat Scudo, Fiat Ducato, Opel Combo, Opel Vivaro, Opel Movano, Peugeot Partner, Peugeot Expert, Peugeot Boxer, models based on only three bodies of different segments (N1-1, N1-2, N1-3).
Mitsubishi sells its Chinese plant to GAC which will produce there Aion models
Mitsubishi Motors (a subsidiary of the Nissan group) sold its Chinese plant which was in a joint venture with the Chinese carmaker GAC (Guangzhou Automobile Group) after stopping its production in China in March 2023, due to low and declining sales. Mitsubishi created the joint venture with GAC in 2012, but the Japanese carmaker was never able to establish itself on the Chinese market. Mitsubishi had only sold 12,000 cars in China in 2023 compared to 144,000 in 2018. It was the carmaker GAC which took over entirely the Changsha (Hunan) plant due to the strong demand for Aion brand models, this brand of GAC group, being specialized in battery electric vehicles.
Over the cumulative first 8 months of 2023, the Aion brand sold 300,000 vehicles in China, which augurs a sales volume of 450,000 units over the whole of 2023. With the contribution of the Changsha plant, the GAC group will be able to produce up to 600,000 cars per year from 2024, compared to 400,000 units today.
Mitsubishi's story in China reflects the challenges facing Japanese automakers there, where they have fallen far behind in the country's auto industry's rapid transition to all-electric vehicles, leading to a steady decline of their market share.
With the sale of its share in the former Chinese joint venture, Mitsubishi will invest 200 million euros in Ampère, the new Renault company specialized in battery electric vehicles. Mitsubishi will buy electric vehicles developed and produced by Ampère and sell them under its own brand, which will allow it to limit its development costs.
The Moroccan passenger car market remains stable in 2023
The Moroccan passenger car market grew significantly between 2005 and 2017, going from 60,000 passenger cars to 180,000 (sales peak reached in 2017), then it declined from 2017, gradually falling to 140,000 in 2023. To justify this drop in sales, the Moroccan authorities evokes the Covid crisis in 2020, then a shortage of semiconductors and a disruption of global logistics in 2021, then the consequences of the Russian-Ukrainian conflict in 2022 with a strong increase in the price of raw materials and oils. In 2023, local demand stabilized at a low level (140,000 sales compared to 143,000 in 2022).
By brand, we have observed a consolidation of carmakers positions for several years, meaning that the ranking of the top ten brands does not really change, with Dacia keeping its leading position (27% of the market in 2022thanks to the production of Logan and Sandero in Tangier ahead of Renault (15%) which maintains its second place, Hyundai (9%) third and Peugeot (8%) fourth. These four brands represent 59% of the market in 2022 compared to 58% in 2021.
Sales of xEVs remain very low, with 5,027 full-hybrids sold in 2022 (compared to 4,196 in 2021), 516 plug-in hybrids (compared to 421 in 2021) and 171 battery electric vehicles (compared to 267 in 2021), i.e. 5,714 in total (compared to 4,884 in 2021), which represents 4% of the Moroccan market. Diesel still represents the vast majority of sales of thermal cars (86% in 2022) but it is declining from year to year (94% in 2018, 91% in 2020, 89% in 2021).
BEVs represent 16% of the European market over 9 months 2023
Sales of battery electric vehicles (BEV) have been growing continuously in Europe (EU + UK + Switzerland + Norway) for around ten years. If we take the last three years as a reference, we observe that the share of BEVs sold in Europe increased from 6% over the first 9 months of 2020 to 7% over the first 9 months of 2021, then the growth accelerates with 12% over the first 9 months of 2022 and 16% over the first 9 months of 2023 (23% in China).
Plug-in hybrid cars (PHEV) increased from 5% over the first 9 months of 2020 to 8% over the first 9 months of 2021 then 9% over the first 9 months of 2022, but we observe a decline to 7% over the first 9 months of 2023.
Full-hybrids (HEV) increased from 4% over the first 9 months of 2020 to 6% over the first 9 months of 2021, then 7% over the first 9 months of 2022 and 8% over the 9 first months of 2023.
Mild-hybrid hybrids (MHEV) increased from 9% over the first 9 months of 2020 to 16% over the first 9 months of 2021, then 17% over the first 9 months of 2022 and 19% over the first 9 months of 2023.
If we combine these four alternative engines, we obtain just 50% market share in Europe over the first 9 months of 2023 compared to 24% over the first 9 months of 2020, i.e. a doubling of the market share in four years.
Gasoline and diesel engines without any hybridisationtherefore still represent 50% of the European PC market but diesel only represents 13% of the market over the first 9 months of 2023 compared to 27% over the first 9 months of 2020.
The Algerian passenger car market remains at a very low level in 2023

The Algerian passenger car market has been suffering since 2016, since the end of imports decided by the Algerian government to favor the local production of cars.

Sales volume of passenger cars increased from nearly 450,000 units in 2012 and 2013 to 100,000 units in 2016 and 2017.
From 
that period, the Algerian market was supplied mainly by local plants which assemble vehicles in CKD (Complete Knocked Down) or SKD (Semi Knocked Down), such as those of Renault-Dacia, Hyundai-Kia or Volkswagen-Audi. The objective of the Algerian government was for automobile carmakers to set up as many plants as possible in the country to supply the automobile market estimated at 400,000-450,000 units per year, but this objective was not achieved since there were few carmakers who have decided to establish themselves permanently in Algeria.

As a result, new car sales collapsed in the 2015-2016 period and fell to 100,000 units per year. The Covid crisis has once again caused new car sales to fall, this time below 35,000 units per year. In 2022, they did not exceed 25,402 units, compared to 32,851 units in 2021. In 2023, they should increase slightly to 30,000 units.

By brand, Dacia remains the leader in the Algerian market in 2022 (with 28% of market share) thanks to the Oran plant which produces the Logan and Sandero and also thanks to very low prices which correspond well to local demand. The Korean brands Hyundai and Kia follow with 24% combined market share. The Chinese Chery occupies 9% of the market ahead of Renault and Peugeot.

 
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