Nissan and Dongfeng are going to produce Infiniti cars in China in 2016

China is expected to become the largest market for premium cars from 2016, with 2.3 million units sold in this segment (against 2.2 million units planned in the American market, thats is currently the world's largest market of premium vehicles). Until now, the Toyota and Renault-Nissan groups were not producing their premium Lexus and Infiniti brands in this country. Only the German Audi, BMW and Mercedes brands, as well as the American brand Cadillac and the  Swedish brand Volvo currently produce high end models in China. In this specific market, Chinese carmaker's Premium models (excluding JV) are still very confidential.


Infiniti has decided to produce high-end cars in China (in partnership with Dongfeng) for the local market as of 2016. The objective of the brand is to produce and sell 100 000 cars a year, against 35 000 today, all of which are imported from Japan (Q50 / Q60 / Q70 / QX50 / QX60 / QX70 / QX80 models). In addition to the vehicles already imported the ESQ and Q30 models could be produced in the existing Dongfeng-Nissan plant located in Xiangyang (Hubei), which has a capacity of 250 000 vehicles per year and produces the sedan Sylphy / New Sylphy and Teana.


By 2020, more than 3 million premium cars should be sold in China, against 2.3 million in the United States out of a total 10 million units worldwide. Infiniti aims 500 000 global sales by 2020.


14-28-9  


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