Overview of the Colombian market in 2015

 

The Colombian automobile market shrank by 13.2% in 2015, to a volume of 0.28 million vehicles (VP+VUL). The Brazilian crisis has taken its toll on the entire South American continent, with most of its markets shrinking, notably in Brazil, Argentina, Chile, Peru, Ecuador, Bolivia, Uruguay, Paraguay, Venezuela and Colombia.

The make-up of the Colombian market in 2015 was 57% sedans, 27% SUVs, 10% pickup trucks and 6% vans.

By manufacturer, the Renault-Nissan Group (23.1% of the market, -9.8%) remains the leader in the Colombian market, ahead of the GM Group (22.0% of the market, -19.2%). They are followed by Hyundai-Kia (16.8% of the market, -13.2%), Toyota (4.8% of the market, -18.2%), Suzuki (4.3% of the market, +21.2%), Ford (4.2% of the market, -4.6%), Volkswagen (3.8% of the market, +9.6%), FCA (1.9% of the market, -13.7%), BMW (0.9% of the market, +6.6%) and Honda (0.6% of the market, -9.0%). Only the Suzuki, Volkswagen and BMW groups have succeeded in growing in a market that is overall declining.

The ten best-selling models in the Colombian market in 2015 were the following: Chevrolet Sail (19 799 vehicles), Chevrolet Spark (16 220), Renault Logan (14 040), Renault Sandero (13 689), Renault Duster (10 563), Honda City (8 776), Kia Sportage (8 413), Nissan Navara (7 781), Chevrolet Tracker (6 668) and Kia Picanto (5 857). Market leader Renault-Nissan has four models in the top 10 (of which three are Dacia models). The GM Group has three models in the top ten.

16-08-6
   

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