Honda and Sony team up to design electric cars
- Japanese manufacturer Honda (the world's seventh-largest automaker) is teaming up with Japanese company Sony to jointly design electric vehicles. Honda, which is lagging behind in electrification compared to brands like Tesla, Volkswagen or Renault, is apparently in the process of completely reviewing its strategy in the field of electrification of its range. Today, only the Honda E represents the BEV segment at the manufacturer, but it is not a success, since the model has not exceeded 12,000 sales in its two years of existence and the fuel cell Clarity has been abandoned. Electrification at Honda mainly takes the form of hybrids on the Civic, Insight, CRV, HRV and Jazz mainly.
- Sony having introduced several electric models over the past two years seems to have interested Honda. Through the creation of a joint venture later this year, Honda seems set to produce and sell electric vehicles designed with the help of Sony. Honda announces the marketing of a first model resulting from this association in 2025. The objective of the Japanese manufacturer is to offer only 100% electric vehicles in 2040.
- The prototypes presented by Sony over the past two years were based on platforms supplied by the Austrian equipment manufacturer Magna, but future models designed with Honda will be equipped with Honda platforms. In the new joint venture, everyone will bring their own skills. Honda has mastery of the basic automotive trades (structure, chassis, comfort, safety, sales and after-sales) and Sony will bring its know-how in technologies which are becoming increasingly important in the automotive world (communication , network, sensors, information and entertainment).
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