Honda 2020-2023 Product Plan for North America
The 2020-2023 product plan for the Honda brand in the North American market places less emphasis on SUVs than Toyota or Nissan, because the 13 models that Honda plans to launch or restylate during this period, 6 are sedans, 4 are SUVs, 2 are MPVs and 1 is a pickup. Of these 13 models, 9 will be completely renewed and 4 will be restyled.

Compared to Toyota and Nissan, Honda sold 1.45 million cars in the US in 2018, compared to 2.15 million for Toyota and 1.35 million for Nissan. These figures highlight the balance of power between the three Japanese manufacturers.

The year 2020 will be marked by the restyling of the Honda Civic sedans (C segment), Accord (D segment) and the Odyssey minivan. The SUV HRV should be renewed the same year. The year 2021 will be marked by the restyling of the Insight sedan (segment C) and the renewal of Passport and Pilot SUVs. The year 2022 will see the renewal of the Accord Sedan and the CRV SUV, a crucial year, given the importance of these two models on the American market.

Finally in 2023, Civic sedans (C segment) and Insight (C segment) will be renewed (the European Civic should be renewed the same year), at the same time as the Odyssey minivan and Ridgeline pickup.

Honda's premium brand, Acura, includes the renewal of the ILX and TLX sedans in 2020, as well as the SUV MDX. The RDX SUV will be restyled in 2021, then the ILX, TLX and MDX will be restyled in 2023.

Acura sold 150,000 cars in the US in 2018, like Infiniti. It's two times less than Lexus, BMW or Mercedes.


    
 

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2019 Tokyo Motor Show Focused on Concept Cars
The Tokyo Motor Show held from October 24 to November 4, 2019 remained as in previous years a show dominated largely by Japanese manufacturers, and as in previous years, the focus was on concept cars. There are 18 concept cars on the 22 main novelties of the show.

The Volkswagen, BMW and FCA groups have decided not to participate in this event.

The new products listed by Inovev are:
Mazda MX-30, Honda Jazz, Toyota Yaris, Subaru Levorg ready to be marketed.

The concept cars are:
Daihatsu Icolco, Daihatsu Tsumutsumu, Daihatsu Waiwai, Daihatsu Wakuwaku, Mitsubishi K-Wagon, Mitsubishi Mi-Tech, Nissan Ariya, Nissan IMK, Subaru BRZ II, Suzuki Every Combi, Suzuki Hanare, Suzuki Hustler, Suzuki Waku Spo, Toyota BEV, Toyota GT86 II, Mirai Toyota, Toyota LQ, Lexus LF-30.

Of these 18 concept cars, there are 10 midgets (K cars) and 8 models of medium or higher category. The category of micro-vehicles which represent one-third of the Japanese market is therefore overrepresented in this show. The electric versions represent eight models. Surprisingly, SUVs are poorly represented, but it is a constant in Japan. Only five SUVs (including four concept cars) were presented as novelties at the 2019 Tokyo Motor Show.
 


    
 

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In 2019, the Lancia are selling more than the Alfa-Romeo in Europe
While the management of the Fiat-Chrysler Group (FCA) intends to remove the Lancia brand at the time when demand will have become too weak to continue production, this brand is resisting and even allows itself to exceed its sales level of 2018 but also to supplant sales of Alfa-Romeo on the European market, which had not been envisaged at all.

This performance is all the more remarkable as Lancia has only one model (Ypsilon) while Alfa-Romeo has three models in 2019 (Giulietta, Giulia, Stelvio). In addition, the Lancia brand is no longer distributed in Italy while the Alfa-Romeo brand is distributed in all European countries.

In this context, the Lancia sell twice as much as the Alfa-Romeo in Italy in 2019.

Finally, the Lancia Ypsilon is the second best-selling model in Italy, behind the indomitable Fiat Panda, with a market share of 3.1%, largely supplanting the Fiat 500, Fiat 500L, Fiat 500X and obviously all foreign cars segment B, as if a part of the clientele of the Fiat Punto (now missing) had reported on the Lancia Ypsilon.

One can even wonder if some of the customers of the Alfa-Romeo Mito (now missing) did not also refer to the Lancia Ypsilon. In addition, Italy has a fleet of 1.6 million Lancia Y and Ypsilon that must be replaced. In these circumstances, it is not certain that the FCA Group decides to abolish the Lancia brand next year. The deletion of the mark could be postponed to a later date.


    
 

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Inovev expects 400,000 units per year from the new Honda Jazz
At the 2019 Tokyo Motor Show, Honda presented the new generation of Jazz (B-segment sedan) called Fit in Japan. This model will be available again in hybrid engines in all markets.

The new model takes the engine of the recent Honda Insight, before being installed soon under the hoods of Civic and HRV. The new Jazz will paradoxically compete with the Honda e 100% electric (segment B sedan) that the Japanese manufacturer intends to launch in 2020, at the same time as the Jazz.

Given the limited distribution of Honda on the European market, all Jazz should now be imported from Japan, as the Civic from 2021-2022. On the other hand, Jazz production is expected to continue in China, Brazil, Mexico, and India for local markets. Note that in 2018, there has been as much Jazz in China as in Japan.

The evolution of global production of the Honda Jazz has shown a marked decline since 2016, which has accelerated the renewal of the model whose style becomes more conventional and more consensual.

The new Honda Jazz is expected to take over the older generation Atkinson i-VTEC atmospheric 1.5 petrol engine, which will be available in hybrid form, as its direct competitor, the Toyota Yaris IV (called Vitz in Japan) presented at the same show. of Tokyo. Inovev expects 400,000 units per year produced in the world of New Jazz including 150,000 to 200,000 units produced at the only Japanese Yorii site.


    
 

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Global car market down 5.3% year-on-year 2019
The global car market (PC+UV) is down 5.3% on the first nine months of 2019, compared to the first nine months of 2018, and it is likely that over the year as a whole, the decline in the global market will be close to 5% (the largest decrease since 2009) because there is no real sign of improvement on the horizon.

Passenger cars are down 7.5% while commercial vehicles are up 0.6%.

China pulls the car market down, with a decline of 10.2% (and even -11.5% on sales of passenger cars alone), which represents a loss of 2 million vehicles over the period.

Other markets are particularly depressed, such as Iran (-46.3%), Argentina (-43.6%) and Turkey (-39.0%), resulting from economic sanctions or exceptionally bad economic conditions. India has also fallen into the red since last spring (-16.0%). Europe (-1.0%), the United States (-1.5%) and South Korea (-3.3%) also recorded decreases in their market, but much more modest.

We can add to these poor performances, those of Russia (-2.0%), Canada (-4.1%), Mexico (-7.2%), Australia (-8.0 %), South Africa (-4.1%), and we obtain a world market down significantly over the first nine months of 2019.

Brazil is still on an uptrend of around 9.3%, but it is not sure that this growth will be as strong at the end of the year. Japan finally saves furniture with an unexpected rise of 3.1%.


    
 

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