The VW Golf remains the most produced vehicle in Germany in 2022
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The VW Golf remains the most produced vehicle in Germany in 2022
- The Volkswagen Golf (C-segment sedan) remained the most produced car in Germany between 2007 and 2022, but its production volume plummeted from 2015, falling from 770,000 units that year to 510,000 in 2019, 300,000 in 2020 and 200,000 in 2021. In 2022, the Golf progresses slightly to 220,000 units, but it is followed closely by the Volkswagen Tiguan (197,000 units) which is in a way the SUV version of the Golf. But the Tiguan (C-segment SUV) also saw its production volume declined since 2017, the year in which 300,000 units were manufactured in Germany.
- Why this drop in production of the Golf? A large part of its clientele has turned to the brand's SUVs (such as the Tiguan and especially the T-Roc produced in Portugal) as well as to other brands. The ID3, ID4 and ID5 electric cars also took customers from the Golf, but only from 2020. And these models only totalised 165,000 units in 2022, too few to explain the Golf's fall for several years.
- In third position in German automobile production, the BMW 3 Series (D-segment sedan) remained among the three most produced cars in Germany for a long time. But the Series 4 has gradually taken a good part of its clientele. From 500,000 units produced in 2007, the 3 Series has gradually fallen to 385,000 units in 2013 and 185,000 in 2022.
- In fourth and fifth position are the Mercedes GLC (D-segment SUV) and Mercedes C-Class (D-segment sedan) which totalise 142,000 units and 120,000 units respectively in 2022. The C-Class has fallen significantly since 2007 when it was produced at 300,000 units. The overall balance of German production shows a drop in traditional sedans. It should be added that the Premium sedans destined for China have gradually shifted from exports from Germany to Chinese local production.
The Toyota Yaris Cross is the most produced car in France in 2022
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The Toyota Yaris Cross is the most produced car in France in 2022
- The Toyota Yaris Cross becomes the most produced car in France in 2022, ahead of the Peugeot 3008 by only 2,342 units. The "crossover" version of the Yaris launched in 2021 recorded a volume of 161,508 units produced on French soil in 2022, compared to 159,166 units for the Peugeot 3008 and 107,405 units for the new generation of the Peugeot 308.
- The Toyota Yaris (sedan) on its side is now mainly produced on the Czech site of Kolin belonging to the Japanese carmaker. Nevertheless, part of the production of the sedan is still made on the Onnaing site. The distribution of production between the two sites is decided according to the trims and the destination markets. In any case, the Onnaing plant does not have enough production capacity to produce both the Yaris and the Yaris Cross in full. Moreover, with the end of production last year of the Citroën C1 and Peugeot 108 at Toyota's Kolin site (vehicles based on the same design as the Toyota Aygo), more than half of the production capacity of the Czech site was available. Today, therefore, the Czech site produces both the Toyota Yaris sedan and the Toyota Aygo, which has become Aygo X since its renewal last year.
- As a result, the production volume in France of the Toyota Yaris sedan in 2022 is lower than that of the Opel Mokkaproduced at the French site of Poissy. The Opel Mokka could actually enter the top 3 of vehicles produced in France next year.
- We can note the absence of Renault models in this list, but the carmaker's high-volume models are all produced outside France: Clio in Turkey and Slovenia, Captur and Mégane in Spain, Twingo in Slovenia, Arkana in South Korea South.
Toyota becomes the second best-selling brand in Europe in 2022
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Toyota becomes the second best-selling brand in Europe in 2022
- At the brand level, the European market recorded a small evolution in 2022. The Volkswagen brand remains the leader (1,197,455 units) but the Toyota brand (766,769 units) overpassed the Peugeot brand (619,173 units) partly due to the renewal of the Toyota Aygo while the Peugeot 108 has disappeared. But the launch of the Yaris Cross also played an important role in the development of sales of the Japanese carmaker. In addition, the Peugeot brand is overtaken by the Premium carmakers BMW (646,538 units) and Mercedes (634,697 units) whose customers do not a priori fear high prices.
- The Premium carmaker Audi (614,545 units) is also very closed to the Peugeot brand, which falls in 2022 from second place to fifth place. The Renault brand falls from fifth place to seventh. Conversely, Kia (542,423 units) moved from eleventh place to eighth. Hyundai (518,566 units) retains its tenth place. The Korean is supplanted by Skoda (538,623 units) which nevertheless loses a place. Ford (516,614 units) falls from ninth to eleventh place. Dacia (475,511 units) moved up from fifteenth place to twelfth, somewhat compensating for the decline of the Renault brand. Opel (428,145 units) falls from twelfth to thirteenth place. These 13 brands represent almost 3/4 of the European market in 2022.
- It is also interesting to note that Tesla sold 231,324 BEVs on the European market in 2022, and that whole Chinese carmakers (Volvo not included) achieved a volume of 194,337 units last year, against 82 397 in 2021, which demonstrates the dynamism of these brands, especially in a declining global market. The relevance of these brands is that they attack the market with lowest prices, which may interest a certain part of European customers.
The European passenger car market (29 countries) fell by 4% in 2022 compared to 2021
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The European passenger car market (29 countries) fell by 4% in 2022 compared to 2021
- The European market (European Union + Great Britain + Switzerland + Norway) of passenger cars fell by 4% in 2022 compared to 2021, whereas it had already fallen by 1.5% in 2021 compared to 2020 and by 24.3% in 2020 compared to 2019. In 2022, 11,287,005 passenger cars were sold in 2022 in this region, compared to 11,775,357 units in 2021 and 15,793,245 units in 2019 which had marked a peak of registrations after the 2008-2009 crisis.
- The figures for 2022 fall back to the level of the European market of 1993. After the sharp drop in the market in 2020, due to the health crisis, there is no start to catch up either in 2021 or in 2022.
- Carmakers highlighted supply difficulties, due to the semiconductor crisis and then to the consequences of the war in Ukraine. These are indeed factors to be taken into account, but this is part of a European context where demand for new vehicles is pending. In other words, private customers and, in some cases, professional customers do not wish to renew their vehicles for various reasons (uncertain economic context, vagueness about the end of thermal vehicles, etc.).
- In addition, some mainstream carmakers have clearly chosen to put priority on vehicles with higher margins, even if it means selling fewer of them. This is reflected in particular by the end of sales of A-segment cars and by the orientation of customers towards the most expensive models. The current switch to 100% electric also plays a key role in increasingly expensive cars. The most typical case is Ford Europe, which will reduce the production volume of the Fiesta and Focus to zero to forward its production towards a 100% electric range. The consequence of this policy is a difficulty for some customers to renew their vehicle which they will have to keep longer, unless the price of electric cars drops drastically.
The European light vehicle market is expected to increase very slightly in 2023
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The European light vehicle market is expected to increase very slightly in 2023
- The European market (European Union + Great Britain + Switzerland + Norway) for light vehicles (passenger cars and utility vehicles) fell for the third consecutive time in 2022 (-6% compared to 2021) to 12.9 million units. But is this market fated to decline again in 2023? Inovev has established three forecast scenarios for 2023: A low scenario in which the market is almost stable (-0.7%), a reference scenario with a very slight increase of the market (+1%) and a high scenario with a significant increase of 4%.
- It can be observed that the very poor situation in the first half of 2022 (compared to the first half of 2021) has greatly improved in the second half. The recovery started in August (+3.4%) and amplified in September (+7.9%), in October (+14%), in November (+17.6%) and in December (+ 14.7%).
- Basically the dynamics of the market should not change drastically in 2023 compared to 2022, given the economic and political environment which should not evolve strongly this year. We should therefore be able to reach a volume of slightly more than 13 million units in our reference scenario. A figure still far from the 17.3 million reached in 2019. More significan market growth could however occur from 2024 with an expected increase of 5 to 6%.
- Regarding sales of xEVs in Europe, Inovev estimates that for 2022 around 1.4 million BEVs have been sold as well as 930,000 PHEVs and 920,000 HEVs and finally 1.4 million MHEVs. Total sales of xEVs in Europe therefore reached nearly 5 million units in 2022, or 45% of the European passenger car market compared to 41% in 2021, which suggests that we could reach the 50% mark in 2023.