The Japanese market is down 14.4% in 2021 compared to 2019
- The Japanese automobile market (PC+UV) fell by 3.3% in 2021 compared to 2020 and by 14.4% compared to 2019. This is an unflattering result but which is better than that recorded in Europe. Registrations fell to 4,448,340 units last year, compared to 4,598,615 in 2020 and 5,195,216 in 2019. Like all other markets, the Japanese market seems to have suffered from a lack of semiconductor supply, but this decline could also be explained by lower consumer interest in purchasing a new vehicle.
- By manufacturer, the Toyota group (Toyota, Lexus, Daihatsu, Hino) largely dominates the Japanese market, with 47% of total sales, which represents a new record since this group had not exceeded 45% of the Japanese market in 2019 and 46% in 2020. This figure is all the more remarkable, since Toyota also owns shares in the capital of Subaru, Mazda and Suzuki. The second manufacturer in Japan is Suzuki which occupies 14% of the market, ahead of Honda which holds 13% of the market and Renault-Nissan-Mitsubishi which holds 12%. The other manufacturers are content with the minimal portion, such as Mazda, Subaru and Isuzu. These share the remaining 8%, with imports remaining stable at 6% of the market.
- The best-selling models in 2021 are the Toyota Roomy (134,801 units), Toyota Yaris Cross (111,468 units) and Toyota Yaris (101,459 units) and Toyota Alphard (95,049 units). This is also the first time that Toyota has taken the first four places on the Japanese market, demonstrating the overwhelming character of this manufacturer in Japan.
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