Fiat strongly impacted by the drop in sales in South America
- 说明
Fiat strongly impacted by the drop in sales in South America
- Fiat ( a subsidiary of the Fiat-Chrysler Group) worldwide sales decreased from 2.15 million units in 2007 to 1.85 million in 2012 and 1.5 million in 2017, which represents a drop of 650 000 units in ten years and 350,000 in five years. This drop in sales is mainly due to the drop in sales of the brand on the South American continent (400,000 sales in 2017 against 950,000 in 2012 and 750,000 in 2007, which represents a drop of 350,000 units in ten years and 550,000 in five years).
- On this continent, the Fiat brand has had to face new competitors, such as Hyundai, and especially suffer the overall fall of the Brazilian market which went from 3.8 million units in 2012 to 2.2 million in 2017. In 2007, the Brazilian market was almost comparable in volume to that of 2017 (2.2 million units). With the revival of the Brazilian market observed since 2017, the Fiat brand is expected to see sales increase but will not regain its levels of 2012-2014.
- In Europe, Fiat sales have increased since 2014 thanks to its Tipo and 500X, but especially thanks to the revival of the Italian market (1.97 million units in 2017 against 1.30 million in 2013) which is by far the first market for Fiat. Fiat's sales are now twice as large in Europe as in South America. Rumors that this brand could disappear in Europe and focus on South America are therefore hard to justify by the numbers.
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Europe overtakes China for HEV + PHEV + BEV vehicle purchases in Q1 2018
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Europe overtakes China for HEV + PHEV + BEV vehicle purchases in Q1 2018
- In the first quarter of 2018, Europe (29 countries) surpassed China for purchases of non-rechargeable hybrid vehicles (HEV) + rechargeable hybrids (PHEV) + 100% electric (BEV).
- Europe registered 195,000 such vehicles between 1 January and 31 March 2018 (+ 25% compared to the same period of 2017), while China registered 158,000 over the same period. (+ 32%).
- China, however, should take the lead in the course of the year. Indeed for the whole of 2017, China had registered 725 000 HEV + PHEV + BEV vehicles against 637 000 for Europe and 560 000 for the United States. What is clear is that China is investing heavily in 100% electric vehicles, while Europe is moving in the development of hybrid and plug-in hybrid vehicles.
- Registrations in the first quarter of 2018 break down as follows:
• Hybrid vehicles: 108,000 units in Europe and 35,000 in China.
• Rechargeable hybrid vehicles: 41,000 units in Europe and 30,000 in China.
• 100% electric vehicles: 46,000 units in Europe and 93,000 in China.
• China remains ahead of Europe in sales of 100% electric vehicles.
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Toyota announces ten new electric models in China by 2020
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Toyota announces ten new electric models in China by 2020
- The Toyota group announced at the 2018 Beijing Motor Show that it will launch ten new electric models in the Chinese market by 2020. The manufacturer, which sells about one million vehicles every year in China, is obliged, according to the quotas imposed by the Chinese government to each manufacturer, to sell nearly 100,000 electric or electrified (BEV, PHEV or HEV) cars in 2019, volume which will be expected to grow gradually until 2030.
- However, Toyota already has a highly electrified range in the global market, mainly non-rechargeable hybrid cars (HEV) that it sells in small quantities in China, but in large numbers in other major markets. The goal of the manufacturer is now not only to significantly increase sales of hybrid cars in the Chinese market, but also to launch sales of 100% electric cars (BEV).
- Thus, the model Izoa (CHR) presented at the Beijing Motor Show will be available in China in a 100% electric version in 2020. In addition, the Corolla and Levin rechargeable hybrids (PHEV) presented at the same show will be marketed in China from 2019. Seven other HEV, PHEV or BEV models will be marketed in the Chinese market by 2020. Some models (HEV and PHEV) will be taken from existing ranges abroad. For Toyota, their production in China will mark the first assembly of 100% electric and plug-in hybrid models outside of Japan.
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Fiat's Mirafiori plant will produce only 30,000 vehicles in 2018
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Fiat's Mirafiori plant will produce only 30,000 vehicles in 2018
- The Mirafiori Fiat plant (Turin), which started operating just after the Second World War, was intended at the time to significantly increase the production capacity of the Italian manufacturer because the Lingotto plant had insufficient capacity (less than 100 000 units per year) to meet the demand expected in the 1950s.
- The Mirafiori plant reached its peak in the 1960s with a production of one million vehicles a year, mostly 500, 600, 850, 1100, 1300/1500 and 124/125. The Mirafiori plant then rivaled the Volkswagen plant in Wolfsburg, which at that time produced an equivalent volume of production.
- Starting in the 1970s, the production volume of the Mirafiori plant fell rapidly: 800,000 in 1976, 660,000 in 1986, 326,000 in 1996, 226,000 in 2006 and 38,000 in 2016. Production will not exceed 30,000 units in 2018. The reason for this vertiginous drop in production at the Mirafiori site is multiple. The construction of new factories in Rivalta (1968), Termini (1970), Cassino (1972) and Melfi (1993) seems the most obvious explanation. But the decline in sales of the Fiat Group in the 2000s and the relocation of models to eastern European countries (Poland, Turkey, Serbia) also contributed to the marginalization of the Mirafiori plant in the new structure of the Fiat Group's industrial base in Europe. Today, only the Alfa-Romeo Mito and Maserati Levante are produced at Mirafiori.
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Beijing 2018 Motor Show Review
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Beijing 2018 Motor Show Review
- The Beijing Motor Show, which takes place every two years (even years) ,like the Shanghai show (odd years), once again featured a profusion of novelties, including a large number of SUVs and electric cars often launched under new brands which were completely unknown a year ago. SUVs make up 40% of the Chinese market currently and supply continues to grow. Among the twenty main innovations retained by Inovev, 14 are SUVs, which is 75% of the number of new products selected. SUV sales will therefore not decline in China anytime soon.
- The quotas that the Chinese government will impose on OEMs operating in China as of 2019 (their sales will have to include at least 10% of electric vehicles next year, 12% in 2020, 20% in 2025, 30% in 2030) also have the consequence of developing a massive offer of entirely new electric models (174 new products presented at the 2018 Beijing Motor Show). We are witnessing the birth of new brands dedicated to electric vehicles, such as Tengshi, Changjiang Rivers, Weilai, Polestar, Singularity, Aichi, Weimar, Baiteng, Zhengdao, Euler, Yundu and Jianghuai VW.
- Independent Chinese manufacturers, which occupy 37% of the Chinese VP market currently, account for half of the innovations selected by Inovev. These companies are determined to succeed and are forging ahead.
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