Russian market evolution in Q1-2023 (PC+LUV)
- 说明
Russian market evolution in Q1-2023 (PC+LUV)
- The Russian market for light vehicles (PC+LUV) began to collapse from March 2022, just after the start of the war between Russia and Ukraine. It fell from an average of 140,000 units every month (figures for the last quarter of 2021 and January 2022) to less than 40,000 units in March 2022. It then stabilized at a low level (around 40,000 monthly units). It results to drop of 58.8% over the whole 2022 year compared to 2021. In the first quarter of 2023 the figures remain similar to the last quarter of 2022 (which translates into a drop of 58.7% compared to the first quarter of 2022). From April to December 2023 the registration figures will probably be comparable to the registration figures recorded between April 2022 and December 2022 (around 40,000 - 50,000 units per month).
- The market collapse is mainly due to the exodus of European, American, Japanese and then Korean carmakers. Russian carmakers (AvtoVAZ, GAZ, UAZ) held up quite well despite the economic sanctions that could have be impacted the production of components from abroad.
- The new fact is that it is the Chinese carmakers who have rushed into the breach, replacing European, American, Japanese and then Korean carmakers at short notice. Chinese carmakers have thus managed to take 42% of the Russian market in the first quarter of 2023, against less than 10% in the first quarter of 2022. They even progress in volumes in a much smaller market. They now represent a sales volume equivalent to AvtoVAZ, the traditionally most popular brand in Russia, i.e. 64,432 units in the first quarter of 2023 compared to 24,734 units in Q1-2022 and 18 981 in Q1-2021.
Chinese market evolution in Q1-2023 (PC+LUV)
- 说明
Chinese market evolution in Q1-2023 (PC+LUV)
- The Chinese light vehicle market (PC+LUV) recorded an increase of 2.2% over the whole 2022 year compared to 2021. However, the monthly figures for this year 2022 show strong growth from in the second half of 2022. Although the market plunged in January 2023, the Chinese market resumed its regular rhythm the following month. In the first quarter of 2023, the Chinese market is still down 6.5% compared to the first quarter of 2022. Despite this negative balance for the quarter, the coming months should follow the trend of March 2023.
- Inovev therefore expects a 4.5% to 5% increase in sales in China over the whole year, representing a volume of 28 to 28.2 million units, a figure lower than what we saw in 2017, which marked a peak in sales, with 28.9 million units.
- Passenger cars saw their sales decline by 7.2% in the first half of 2023, while light utility vehicles saw theirs fall by 2.7%. LUV sales had fallen significantly since 2020, far more than passenger car sales. In the first quarter of 2023, SUVs represented 46% of the Chinese light vehicles market, sedans 40%, MPVs 4% and LUVs 10%.
- By carmaker, the VW group remains the Chinese market leader (10% of the market), but it is now closely followed by BYD (9% of the market) and Changan (8% of the market). The GM group is only third (6% of the market), itself closely followed by Geely (6%) and Toyota (6%). Chinese brands represent 57% of the Chinese PC+LUV market, which is an absolute record since the arrival of foreign carmakers on the Chinese market in the early 1990s.
The 2023 Shanghai Motor Show
- 说明
The 2023 Shanghai Motor Show
- The Shanghai Motor Show opened from April 18 to 27, 2023,
this show being held alternately with the Beijing Motor Show which takes place in even years (also in April).
this show being held alternately with the Beijing Motor Show which takes place in even years (also in April).
- The Shanghai show has become one of the largest and most important auto shows,
in a context where the Chinese auto market has become the largest in the world. During the last edition in 2021, more than 1,000 exhibitors presented their products to 800,000 visitors. The last edition of the Paris Motor Show in 2022 was only able to attract 400,000 visitors. Carmakers and equipment suppliers are therefore impatiently awaiting the Shanghai show or high-tech shows such as the CES in Las Vegas to present major novelties.
in a context where the Chinese auto market has become the largest in the world. During the last edition in 2021, more than 1,000 exhibitors presented their products to 800,000 visitors. The last edition of the Paris Motor Show in 2022 was only able to attract 400,000 visitors. Carmakers and equipment suppliers are therefore impatiently awaiting the Shanghai show or high-tech shows such as the CES in Las Vegas to present major novelties.
- Chinese carmakers presented at the 2023 Shanghai Motor Show almost exclusively Plug-In models (Plug-In Vehicles: PIV= BEV+PHEV),
in a context where China has become the world's leading market for these vehicles. The reasons for the development of this market are a voluntarist government policy linked to the ecological necessity in the big Chinese cities and the will to take the markets through new technologies (conquest of the markets by technological jump). Vehicles with internal combustion engines (ICEs) are finding it increasingly difficult to impose themselves on the Chinese market. This particularly affects German carmakers. In the first quarter of 2023, BEVs represent 22.5% of sales in China. Boosted by the growth in BEV sales, domestic Chinese carmakers (not in JV) represent 57% of sales in China in the first quarter of 2023 (BYD is very closed to Volkswagen group in sales), putting foreign carmakers, in particular German ones, in difficulty who occupy only 20% of the market compared to 24% in 2019.
in a context where China has become the world's leading market for these vehicles. The reasons for the development of this market are a voluntarist government policy linked to the ecological necessity in the big Chinese cities and the will to take the markets through new technologies (conquest of the markets by technological jump). Vehicles with internal combustion engines (ICEs) are finding it increasingly difficult to impose themselves on the Chinese market. This particularly affects German carmakers. In the first quarter of 2023, BEVs represent 22.5% of sales in China. Boosted by the growth in BEV sales, domestic Chinese carmakers (not in JV) represent 57% of sales in China in the first quarter of 2023 (BYD is very closed to Volkswagen group in sales), putting foreign carmakers, in particular German ones, in difficulty who occupy only 20% of the market compared to 24% in 2019.
- The 2023 Shanghai Motor Show is rich in novelties, especially Chinese PIV (BEV and PHEV) novelties.
It is a demonstration of force which makes it possible to affirm that the Chinese domestic carmakers have a plan to increase their advance in terms of technology and, consequently, to increase their market share in China and even more generally in the world. Among the 16 outstanding novelties of the show, there are 12 Chinese cars including 9 battery electric (BEV) and 3 rechargeable hybrids (PHEV) and 4 foreign cars including 2 BEVs and 2 PHEVs.
It is a demonstration of force which makes it possible to affirm that the Chinese domestic carmakers have a plan to increase their advance in terms of technology and, consequently, to increase their market share in China and even more generally in the world. Among the 16 outstanding novelties of the show, there are 12 Chinese cars including 9 battery electric (BEV) and 3 rechargeable hybrids (PHEV) and 4 foreign cars including 2 BEVs and 2 PHEVs.
- The 2023 Shanghai Motor Show is a springboard for BEV exports to Europe.
The show reveals a problem for European carmakers, whose strategy is to build fewer cars, but at higher prices. Chinese automakers already have the know-how and political support to drive down the prices of their BEVs. BYD was thus able to present a battery electric vehicle marketed at less than €11,000, the Seagull. Tesla also announced its intention to lower its prices. This high-tech price war can be fatal for European carmakers, especially if it spreads to Europe. However, the ability to react of European carmakers and the European Union should not be underestimated. These have solid strengths. There is still time for them to adapt their strategies and take the necessary measures.
The show reveals a problem for European carmakers, whose strategy is to build fewer cars, but at higher prices. Chinese automakers already have the know-how and political support to drive down the prices of their BEVs. BYD was thus able to present a battery electric vehicle marketed at less than €11,000, the Seagull. Tesla also announced its intention to lower its prices. This high-tech price war can be fatal for European carmakers, especially if it spreads to Europe. However, the ability to react of European carmakers and the European Union should not be underestimated. These have solid strengths. There is still time for them to adapt their strategies and take the necessary measures.
- The photos of the 16 most important new models are presented in the following slide.
Among them, we note the presence of 9 SUVs, 5 sedans and 2 minivans. Among these 16 novelties, we note the presence of 2 small sedans (BYD Seagull, Wuling Bingo) which could meet with good success in Europe where the Smart Fortwo and Forfour have disappeared.
Among them, we note the presence of 9 SUVs, 5 sedans and 2 minivans. Among these 16 novelties, we note the presence of 2 small sedans (BYD Seagull, Wuling Bingo) which could meet with good success in Europe where the Smart Fortwo and Forfour have disappeared.
- The next major show planned is Munich, in Europe, at the beginning of September of this year 2023.
Inovev will carefully analyse the positioning of this show and the novelties that will be presented there.
Inovev will carefully analyse the positioning of this show and the novelties that will be presented there.
Japanese market evolution in Q1-2023 (PC+LUV)
- 说明
Japanese market evolution in Q1-2023 (PC+LUV)
- The Japanese light vehicle market (PC+LUV) fell by 5.6% over the whole 2022 year compared to 2021. However, the monthly figures for this year 2022 highlight a recovery starting in the fall 2022. In the first quarter of 2023, the Japanese market increased by 15.4% compared to the first quarter of 2022.
- Passenger cars saw their sales increase by 16.7% in 2023, while light utility vehicles grew by only 8.9%. We are actually witnessing a sort of catch-up because the years 2021 and 2022 had been particularly poor, posting sales figures recorded in the mid-1970s…
- If the current rhythm of the Japanese market continues, the year should end with a 10% increase in light vehicle sales, representing a volume of 4.6 million units, compared to 4.2 million in 2022 and 4,4 million in 2021. The peak of registrations in Japan took place during the years 1989-1991 when 7 million units were exceeded annually. But that was over 30 years ago. The good news is that the sales increase in Japan in 2023 will be the first since 2018.
- By carmaker, we note that the Toyota brand maintains its first place in its historic market (49% of the market), well ahead of the K-car specialist, Suzuki (13% of the market) and its competitors Honda (12% of the market) and Nissan-Mitsubishi (12% of the market). Mazda and Subaru have fallen to a very low, almost confidential level, since these three brands no longer even manage to represent together 10% of the Japanese market.
Ford's Valencia plant will stop the production of the Transit Connect
- 说明
Ford's Valencia plant will stop the production of the Transit Connect
- Within the Ford utility models range in Europe, there are currently two Ford Transit Connect models (N1-2 segment): a first released in 2013 and based on a platform designed by Ford and a second, marketed in 2022 and based on a platform designed by VW (especially for the VW Caddy).
- Between 2002 and 2013, the first Ford Transit Connect (Ford design) was produced at the Turkish plant in Kocaeli. It was then produced in Spain (Valencia plant) when it was renewed in 2013. The second Ford Transit Connect (VW design) has been produced since 2022 in Poland at the VW plant in Poznan (alongside the VW Caddy).
- The Transit Connect was only marketed in Europe and Turkey until 2009. Since then, the model has been marketed both in Europe, Turkey and in the USA and Canada (with only a long wheelbase for these last two markets).
- Despite the launch of the new generation of the Transit Connect (VW design) intended only for the European and Turkish markets, Ford continued to produce the old version in Valencia for the American and Canadian markets. But sales of the model in these two markets have declined sharply, from 52,000 units in 2015 to 43,000 in 2016, 34,000 in 2017 and 25,000 in 2022.
- Ford once considered replacing the old model with a new Transit Connect designed and produced in North America. But given the low sales volumes of the model and the low potential of this segment, Ford simply decided to withdraw this model from the American and Canadian markets. Consequently, the Valencia plant will cease producing the older generation Transit Connect. It is the fourth model to be phased out since last year at this plant after the Ford Mondeo, Ford Galaxy and Ford S-Max.