NAFTA Vehicle Production Analysis - Production in Mexico – 2/6

 

Production (PC + LUV) in Mexico increased from 1.6 to 3.5 million units in 10 years, with an average growth of over 11% per year. In 2015, car production in the country increased by 7% compared to 2014.

In 2015, US-controlled companies (GM and Ford without Chrysler) remained the largest producers in Mexico, with 32% of the total production in the country (against 36% in 2005). Followed by carmakers under French control (Renault-Nissan) with 22% in 2015 (against 22% in 2005), Italian (FCA) with 15% in 2015 (0% in 2005), Japanese (Toyota, Honda and Mazda) with 14 % in 2015 (3% in 2005) and German (VW) with 13% in 2015 (against 39% in 2005 when Chrysler then under the control of Daimler).

By volume, US-controlled companies produced 1.1 million vehicles (against 600 000 in 2005). Companies under French control produced 800 000 in 2015 (360 000 in 2005), Italian 550 000 in 2015 (0 in 2005), the Japanese 500 000 (50 000 in 2005) and  German 460 000 (650 000 in 2005).

In a country whose global production is increasing since 2005 (outside of periods of crisis), the share of US carmakers is less important in 2015 than it was in 2005. Indeed, US companies have seen their influence decrease, mainly due to the growth of Japanese carmakers.
 

16-02-2   

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Renault wants to produce in Palencia plant 50% of Kadjar and 50% of Mégane models

 

The Renault plant in Palencia (Spain), which has a production capacity of 300,000 cars a year, has become the site dedicated to the production of sedans, station wagons and coupes bodies of the Mégane since the mid-90s, to support the overloaded plant of Douai (dedicated to the production of MPVs Scenic and Grand Scenic).

30% of the Mégane produced in Palencia (only plant for these models) are sold on the French market. However, the French market experienced a sharp decline between 2011 and 2013 (-18%), as well as the European market (-9%). In addition, conventional sedans and MPVs have been challenged by the growth of SUVs.

Consequently, Palencia plant experienced a trouble period. Thus, from 95% in 2005, the utilisation rate of the plant gradually fell to 71% in 2012, 57% in 2013 and 44% in 2014. The arrival of Kadjar in 2015 (C segment SUV designed on a platform shared with the 2016 Mégane) turn round the trend: the utilisation rate is slightly higher than 70%.

In 2016, the start of the new Mégane and the increase of Kadjar sales should allow Palencia plant to regain its higher level. Renault announced that it wanted a production share of 50% of Megane and 50% of Kadjar on this plant, which is equivalent to 150 000 units of Kadjar and 150 000 units of Mégane in 2016. The production of the future Scenic (based on the same platform as Mégane and Kadjar) in Douai (France), is also estimated to 150,000 units in 2016. Thus, for Renault, its C segment products range should now be well distributed in 2016: 33% of sedans and station wagons, 33% of SUVs and 33% of MPVs.
 

16-01-6   

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The Dongfeng-PSA CMP1 platform will be produced at 1 million units per year

 

PSA and its partner (and shareholder) Dongfeng will use a new common platform (named CMP1) for future B segment models of both carmakers. This platform is actually the new name of the EMP1 platform dedicated to B segment models produced by PSA.

The CMP1 platform (ex EMP1) of B segment is therefore located in the range of PSA platforms, between the A segment platform  (B0), designed by Toyota and used on the Peugeot 108 and Citroen C1 models, and the EMP2 platform (operational since 2013), for C and D segments, used on the Peugeot 308 and Citroën C4 Picasso. This platform EMP2 will be used on future Peugeot models 3008, 6008, 508, as well as future Citroën C4, C5, and DS 4 DS 5 models .

According to PSA, the CMP1 platform (Common Modular Platform 1), will become operational from 2018. According to Inovev, the CMP1 could be each year the platform of one million models produced by PSA and Dongfeng groups.

In 2018, the CMP1 platform will be produced in the following PSA plants: In France, at Mulhouse (Peugeot 2008) and Poissy (Peugeot 208), in Slovakia at Trnava (Peugeot 208), in Brazil at Porto Real (Peugeot 208) and in China at Wuhan (Peugeot 208 with Dongfeng). Dongfeng on its side will produce future B segment models in Wuhan.
 

16-01-5   

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Insight of the US market in 2015 - Carmakers

 

In 2015, the US car market recorded its highest level, with a volume of 17.47 million vehicles (PC + LUV) including 7.57 million units of passenger cars (PC) and 9.9 million units of light utility vehicles (LUV – US definition). The analysis of registrations data since 2004 highlited that three periods can be distinguished: from 2004 to 2007, an average market of 16.6 million units, from 2011 to 2008 (economic crisis period), with an average market of 12 million units and from 2012 to 2015 (recovery period) with a average market of 16 million units.

The US market remains the second largest market, behind the Chinese market (estimated by Inovev to reach 24.5 million units) but ahead of European market – 29 countries (estimated by Inovev at 16 million units).

Carmakers groups under American control (GM, Ford and Tesla) represents the largest share of US sales (32.7% of sales), followed by groups under European control (including Renault-Nissan and FCA) with 29,3% of sales and groups under Japanese control with 29.1% of sales.

GM group (Chevrolet-Buick-GMC-Cadillac) remains the leader of the American market with 17.6% of market share, ahead of Ford (Ford-Lincoln), with 14.9% of the market, Toyota (Toyota-Lexus-Scion), with 14.3% of the market and the FCA (Chrysler-Dodge-Jeep-Fiat-Alfa-Maserati), with 12.8% market share. Other carmakers represents less than 10% of the market. It is to note that German carmakers (VW, BMW, Daimler) all together grabbed 8% of the US market (the same as Hyundai-Kia) and that only German carmakers to have stagnated in 2015.
 

16-01-7   

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China's SUV Market: Local Carmakers Capture more than 50% of the Market

 

China's SUV (2WD and 4WD) market has been greatly outpacing the overall automobile market since 2012. In the twelve months of 2015, newly-registered automobile volume increased 52,4% compared to the same period of 2014 to 6,22 million units, of which Chinese SUVs (independent brands) went up 71% to 3.14 million units, accounting for more than 50% of China's SUV market.

Looking at Chinese SUV brands by segment, C-based SUVs (total length of 4.3m or above, but below 4.8m) accounted for over 80 percent followed by B-based SUVs(below 4.3m) with 15 percent, indicating that independent Chinese brands are concentrated in the medium to low-end market.

Looking at Chinese SUV carmakers, Great Wall maintained top share with nearly 700,000  newly-registered SUVs followed by Changan Automobile and Jianghuai Automobile. There were five carmakers whose newly-registered SUV volume surpassed 50 percent compared to other types of automobiles manufactured by the same company, indicating growing dependency on SUV products. The five companies were Great Wall Motor (92.8% of SUVs registered), Hawtai Motor (73.8%), Jianghuai Automobile (73%), Zotye Holding (68%) and GAC (83%).

Strong sales of SUVs are improving results of Chinese carmakers on the local market. In the coming years, competition is expected to intensify in China's SUV market. While, Chinese carmakers are preparing their future SUV strategy, VW, Honda, Hyundai and other foreign carmakers are stepping up SUV launches in China in an effort to recapture market share.
 

16-01-3   

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