Mitsubishi launches the Space Star
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- Best known for its 4WD vehicles (Pajero) and SUV (Outlander), Mitsubishi nevertheless also market A and B segment vehicles. The Japanese manufacturer confirms its positioning in lower range segment with the launch of the new Space Star, whose price, size and performance define it as a A segment model.
- The 3.71 m long and 5-door sedan fits between the mini-urban vehicles (segment A) and small bi-usage city-road vehicles (segment B). Light (845 kg), the Space Star is equipped with only one engine, a 3-cylinder gasoline engine.
- Significantly smaller than the Colt (3.71 m against 3.88 m), the Space Star replaces it on all worldwide markets. While Colt was produced in the Netherlands and Japan, the Space Star will be produced in a low-cost country: Thailand. The manufacturer expects to sell between 100,000 and 150,000 vehicles per year.
- It is to be noted that the Colt sales have dropped dramatically in recent years, from 102,000 units produced in 2005 to 83,000 in 2008 and 14,000 in 2012. This fall prompted Mitsubishi to change the model positioning and name (even though it existed since 1962).
Great Wall will start production in Ecuador
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Major decline in multi-purpose vehicles in the NAFTA zone over the last 10 years
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- The Chrysler plant at Windsor (Ontario), which assembles the Chrysler Town&Country minivan (called the "Voyager" on markets outside of NAFTA) and the Dodge Caravan, is reducing its manufacturing rates in order to adjust its production to the level of demand. The combined sales of the two minivan models assembled at Windsor fell 15% over the first two months of 2013.
- Globally, MPV production, which was nearly 1.2 million units in 2000 (including all manufacturers) fell almost by half over a ten-year period (650 000 units in 2012). This type of vehicles received strong competition from SUVs and crossovers, which are attracting increasing numbers of customers.
- GM and Ford have gradually abandoned the MPV category. Today, only three manufacturers continue to produce them in North America: Chrysler (the Voyager, the Caravan), Honda (the Odyssey) and Toyota (the Sienna).
- In Europe, the production of MPVs like the Voyager has experienced the same phenomenon (the E segment, which includes the Renault Espace, VW Sharan, Ford Galaxy, etc.), with a production level that fell nearly 40% from 2000 to 2012. However, the volumes are not comparable to the NAFTA zone's volumes, as European production in 2012 was 170 000 units.
Read more... Major decline in multi-purpose vehicles in the NAFTA zone over the last 10 years
Working towards the creation of a Russian luxury brand
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Read more... Working towards the creation of a Russian luxury brand
Toyota unveils its light utility vehicle based on PSA and Jumpy Expert
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Read more... Toyota unveils its light utility vehicle based on PSA and Jumpy Expert