The U.S. market grew by 13.4 % in 2012 (versus 2011)

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The U.S. market grew by 13.4 % in 2012 (versus 2011)

- The light vehicle (PC+LUV) sales rose in the U.S.  by 9% in December, to 1.35 million units, bringing the volume for the full year 2012 to 14,493,000 units, up  by 13 4% compared to 2011.

- General Motors sales  increased by 3.7% last year to 2.60 million vehicle. However its market share has shrunk by almost two percent down to 17.9%.

- Ford sales have increased by 4.7 %  to 2.24 million units. Its  market share also fell,  down to 15.5% versus 16.8% in 2011.

- Fiat-Chrysler performed much better.  Its sales jumped by 20.6% to 1.65 million vehicles. Consequently is market share increased from 10.7% to 11.4%.

- As for Asian automakers,:

•Toyota sales bounced last year to 2.08 million units). Its market share rose to 14.4%

•Honda Sales rose by 24% (1.42 million units) and Nissan 10% (1.14 million units).

•Hyundai-Kia sales  rose by 11% (1.26 million units).

- As for In German automakers, Volkswagen sales jumped by 30% (615 000 units).


13-02-1



Peugeot unveils the first official photos of 2008

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Peugeot unveils the first official photos of 2008

- Peugeot unveiled on January 7 the first official photos of the 2008 crossover compact and urban model ,based on 208 and that will be  sold in the spring. This model  takes over the 207 station wagon advantageously.
- The model will be initially produced in the Mulhouse (France) PSA Peugeot Citroën factory (where the production of the 206 has been just stopped and capacities are therefore available). It will be sold all over Europe after the Geneva Motorshow. Then a year later, it will also be produced in Wuhan (China) and Puerto Real (Brazil).
- The exterior styling of the 2008 focuses on simplicity and robustness. Its interior should be similar to the 208’s. The vehicle is 4.16 meters long and 1.74 meters wide.
- As for engine side, the 2008 should receive a 3-cylinder petrol engine developing 82 hp 1.2 VTi and its turbocharged version 1.2 THP developing 110 hp, as well as  a 1.6 HDI diesel engine developing 92 hpor 115 hp.

13-02-3



Fiat is reaching its target on the American market

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Fiat is reaching its target on the American market

- Taking benefit from  taking over Chrysler, Fiat Group was able to return to the U.S. market after decades of absence.
- The strategy to launch in North America the Fiat 500 (produced at Chrysler in Toluca, Mexico) and position this vehicle to compete with the premium small car Mini (BMW) and Smart (Daimler) has been very successful.
- Indeed, 45,000 Fiat 500 were sold in 2012 on the U.S. market, while BMW sold 66,000 Mini and Daimler 10,000 Smart.
- The sales gap  between Mini and Fiat 500 will further decrease in 2013 and 2014, even though the Mini has been very successful over the last  ten years in North America.
- Only a few  analysts had foreseen such enthusiasm for the U.S. Fiat 500. The upcoming launch of the electric version (Fiat 500_e) should still boost  the model .

13-02-2



For the first time in 12 years, PSA has sold less than 3 million vehicles

Details
For the first time in 12 years, PSA has sold less than 3 million vehicles

- For the first time  in 12 years, PSA has sold less than 3 million vehicles (PC + LUV) in 2012: 2,965,000 against 3,550,000 in 2011, representing a decrease of 16.5 %.
- The French carmaker sales fell  significantly: 272,000 complete vehicles and 313,000 CKD (Completely Knocked Down)  vehicles  less in 2012 versus 2011. A major cause is the stop of CKD supply to Iran (which is the main component of the  overall CKD production reduction (-68.3 % in 2012 versus 2011).
- As for sales of complete vehicles, results are mixed: - 14.8% in Europe, + 4.0% in Russia, - 12.9% in Latin America, + 9.1% in China, + 14.7 % in the rest of the world.
- In spite of the overall decline of the Group,  PSA has nevertheless some assets, in particular:
- The  development of its strategy toward upper range models (DS range, range Hybrid4) with the objective of higher selling prices and increased profitability.
- The good positioning of 208 as the second best B-segment sold vehicle in Europe 208 in the second half of 2012.
- In 2013, a relaunch of the European market seems unlikely. PSA group counts on a growth in Russia and China (expanding markets).

13-02-7



Brand-new models will be produced at the Melfi Fiat plant

Details
Brand-new models will be produced at the Melfi Fiat plant

- Brand new Fiat models will be produced at the Melfi Fiat plant from 2014 on. It is the second recent announcement of Fiat relating to a production of its models in Italy following the one relating to the Pomigliano plant.


- The Melfiplant (which produced traditionally Punto) will benefit from more than one billion euros of investment in the framework of the new strategy unveiled by the manufacturer in late October. It will eventually produce 1 600 cars per day (320,000 per year), including a small SUV Jeep and a small SUV Fiat (500X). Both models will replace the Fiat Sedici.


- Melfi, which has 5,500 employees, is the only plant to produce these two models. Once its modernization completed, the site will produce up to four different models on the same production line.


- The new Fiat strategy  plans that Fiat Italian factories produce future vehicles intended primarily for export, as well as  upper range models.  The Melfi plant  investment should be  followed by a series of investments in other factories.


01-6 

 

Data source: File #105 - Production in Europe detailed by model and plant


  1. The Korean group Hyundai-Kia sold more than 7 million vehicles in 2012
  2. Production on the soil of France: greater stability
  3. Production on German soil: stability
  4. The European market fell by 8% in 2012 (compared to 2011)
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