World production per country for the first 9 months of 2013
 

The evolution of global automobile production (top 15 producing countries) between the first 9 months of 2012 and the first 9 months of 2013 reveals some significant changes.


If the first eight countries remain the same from one year to the next, with China in first position, far ahead of the United States, Japan, Germany, South Korea, India, Brazil and Mexico. The ninth place this year is attributed to Thailand which has over taken Canada.


Russia retains its eleventh place, the twelfth place this year is attributed to Spain that has overtaken France.


Britain (fourteenth place) in 2013 remains closely behind France. The production of commercial vehicles has once again allowed France to stay ahead of the UK but the situation in coming months remain unsure. The arrival of the Renault Trafic and Nissan Primastar in Sandouville (France)  should logically consolidate the volume of the French car production. This launch has been delayed several times and no one today knows exactly when it will be effective.


In fifteenth position, Indonesia has overtaken the Czech Republic, this is proof that the countries of South East Asia (we saw above the good performance of Thailand) are booming, even more so than Eastern European countries that have made great
progress
over the past decade. 


13-48-7  

Contact us: info@inovev.com 

 

Compared evolution of carmakers’ production inside and outside Europe
 
The share of production inside-Europe/outside-Europe (Europe: 27 countries + Russia) of the eight largest manufacturers in Europe  has been declining since 2008. This decrease is due  to:
a) the decline in automobile production in Europe, in general as a result of lower sales in the European market;
b) the launch  of production sites in rising markets countries outside Europe (especially in emerging countries such as China , Brazil and India).

This share of production inside-Europe/outside-Europe of the eight largest manufacturers in Europe decreased from 45 % in 2008 to 32% in 2013. It was 42 % in 2005.

As for carmakers, two groups - Volkswagen and Renault -Nissan (including AvtoVAZ in the present analysis)  have seen their production outside Europe overpass European production, respectively in 2013 and 2008.

GM , Ford and Fiat -Chrysler have naturally a very small share of production inside-Europe/outside-Europe. This share is steadily declining since 2008 , partly because of their strong presence in North America

PSA , BMW and Daimler keep a strong predominance of their production located in Europe. This share is however steadily decreasing. Hyundai- Kia is the only manufacturer to have increased its share of production inside-Europe/outside-Europe since 2005, the main reason being its  location of a production in Europe in 2005.


13-48-6-1  

13-48-6-2

13-48-6-3

Contact us: info@inovev.com 

 

Since 2009, which manufacturers benefit from the Chinese market?
 
The Chinese market has increased dramatically since the early 2000s, after decades of confidential sales. It is interesting to compare the evolution of the market share of the leading manufacturers in recent years, to see which ones are taking the head.

The first observation is market share decline of independent Chinese manufacturers between 2009 and 2013. They have lost 4 points against foreign competition (where local production is made with Chinese producers through JV).

Among foreign competition, the largest beneficiaries are the VW group that gained 4 points, the GM group that gained 2 points, the Ford group that gained 2 points and the Hyundai-Kia group that gained 1 point.

Other manufacturers have lost influence since 2009: GM-Wuling lost 1 point, Toyota has lost 1 point, Honda has lost 2 points. PSA and Renault-Nissan stayed stable since 2009, they have neither lost nor gained points.

It is not only the increase of SUV sales in China, that created this new market situation, it is simply the dynamics related to of each manufacturer a more or less attractive offer that makes the difference.

it is expected that further changes will occur in the coming years because the Chinese market has not yet stabilized its market share. Moreover, a possible intervention of Chinese authorities in favour of 100% Chinese manufacturers could change the situation.


13-48-4  

Contact us: info@inovev.com 

 

French brands are neglecting segment E
 

Such as the general brands Ford, Opel and Fiat, French brands have abandoned  the production of cars from segment E in Europe. The last segment E car produced was the Citroën C6.


Premium German manufacturers such as Audi, BMW and Mercedes have indeed monopolized almost the entire segment.


On the graphs below, one can see that from one generation to the next,  French segment  E models have seen their influence drop and eventually disappear in 2012. 2012 is the year the Citroën C6 was last produced and marked the end of French manufacturing of segment E cars produced Europe.


As a result,  top of the range French brands are only represented today by D-segment cars(Renault Laguna, Renault Espace, Peugeot 508, Citroen C5) that in turn have lost much influence over the past ten years, for the same reasons.


Ford and Opel, are experiencing the same phenomenon (Ford Mondeo, Opel Insignia). Fiat is focusing on segments A and B (Fiat 500, Panda, Punto), abandoning D and C segments (Fiat Bravo).


Volkswagen does not market any vehicles from segment E but has a strong presence in segment D with the Passat and the CC, and has one vehicle in segment F, the Phaeton.


13-48-10  

 
Contact us: info@inovev.com 

 

Jaguar-Land Rover are going to build a plant in Brazil
 

Jaguar - Land Rover (Tata Group) has signed an agreement with the governor of the Brazilian state of Rio de Janeiro to establish an assembly plant in Itatiaia (in the state of Rio).


Subject to final approval of the project by the Brazilian government, the construction site will begin in 2014 and the first vehicles will be launched in 2016.


The plant will initially have an annual production capacity of 24 000 vehicles . The vehicles produced there will be sold mainly in Brazil but also in South America. No export are currently scheduled for North America.


Jaguar-Land Rover has been present on the Brazilian market for over 20 years. It sold 9 549 vehicles there in the first ten months of 2013 (+40% compared to the previous year), in other words 1 000 vehicles per month.


These vehicles will cater for the wealthier part of the population for whom the locally produced models do not comply with their needs. This part of the population are oriented towards generalist brands and models of segments A, B, C and D.


It is likely that the vast majority of vehicles produced in Brazil as from 2016 will be from the Land Rover brand and not Jaguar.


13-48-5  

Contact us: info@inovev.com 

 

Inovev platforms  >
Not yet registered ?
By keeping on browsing, on this site, you accept the use of cookies and TCU (Terms and Conditions of Use) of Inovev site (www.inovev.com)
Ok