Opel is reorganizing its entry range models (segment A)
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- With the imminent end of life of the Agila (2014), Opel is reorganizing in Europe its entry range models (segment A). Opel's entry level model will no longer be a five-door hatchback with a design based on that of a Suzuki (ie the Splash), but a small three-door hatchback, the Adam. The launch of the Adam dates back to 2012, and it better matches the current market for small Premium sedans (like the Fiat 500, segment A and the Citroën DS3 segment B).
- The Adam will also soon be marketed in a soft top version (like the Fiat 500 and DS3) and in a "mini-crossover" version (like the Fiat Panda) but without AWD.
- When observing production levels of both the Opel Agila and Opel Adam sold in the same markets we can see that the two curves intersect in 2013, proof that the Agila no longer corresponds to the request of the market (this model has been declining continuously since 2009) while the Adam better corresponds to the current demand, this model is expected as of 2014 to surpass the production levels of the Agila during its best year (2008). The Agila is produced at the Suzuki plant in Hungary (Esztergom) and the Adam at the Opel plant in Germany (Eisenach).
- As for the Corsa (segment B), positioned just above the Adam in terms of range, it will be restyled next fall.
Read more... Opel is reorganizing its entry range models (segment A)
The Ukrainian market has lost two thirds of its volume since 2008
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- Ukrainian passenger car market fell by 10.2% in 2013, down to 213,322 units (against 237,602 in 2012 and 220,619 in 2011).
This market, geographically and politically close to Russia is comparable to that of Sweden, while the population is five times greater in Ukraine than in Sweden (46 million against 9.2 million). The motorization rate is therefore five times lower in Ukraine than in Sweden (about 100 cars per 1 000 inhabitants in Ukraine). It is hardly higher than in Iran, and 2.5 times lower than in Russia. Ukrainian passenger car market has experienced two exceptional years in 2007 and 2008 ( around 600,000 units per year), but it’s regular level is around 300,000 units per year.Since 2009, the country is immerged into a deep economic crisis (debt).
- As for carmakers, the Renault -Nissan group is leader of the Ukrainian market (thanks in part to AvtoVAZ) with 15% market share, ahead of the Hyundai-Kia group (14%), the Volkswagen group (13%) and ZAZ (8%), a local manufacturer that produces former Daewoo vehicles under its name. Note that the largest increase in three years has been achieved by the Chinese automaker Geely, which rose from 3% of the Ukrainian market in 2011 to 5% in 2012 and 8 % in 2013.
- As for models, the ZAZ Sens (=Daewoo Lanos), which is produced in Ukraine, remains the market leader in 2013 (7,096 units), ahead of Hyundai Accent (5,573 units) , Geely CK (5069 units) , ZAZ Vida (Chevrolet Aveo) and Renault Logan (Logan Dacia).
Read more... The Ukrainian market has lost two thirds of its volume since 2008
Production and market in Kazakhstan have nearly doubled in 2013
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Read more... Production and market in Kazakhstan have nearly doubled in 2013
Ukrainian production collapsed after 2008
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Mini will use a third production plant from summer 2014
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Read more... Mini will use a third production plant from summer 2014





