Which brands suffer most from the decline of sedans on the US market?
The decline in US sedan sales has been steady for several years. In 2017, only 35% of the vehicles sold in this market were sedans, and the beginning of 2018 continues on this trend. It is likely that this year the sedans will account for only a third of the US market. Faced with this growing disaffection, American automakers (GM, Ford, Chrysler) have announced the removal of several sedans from their catalog.

In 2017, the main sellers of sedans on the US market were the Japanese brands Toyota (910,000 units), Honda (752,000 units) and Nissan (664,000 units), ahead of former leaders Chevrolet (640,000 units) and Ford (555,000 units). The Korean brands Hyundai (417,000 units) and Kia (366,000 units) which arrived later on this market, followed. Last year, Toyota, Honda and Nissan accounted for 38% of the US sedan market, not counting their Premium Lexus, Acura and Infiniti subsidiaries. With these subsidiaries, they accounted for 42% of the US market, nearly one out of every two sedans.

Which brands suffer most from the decline of sedans on the US market? The graph below shows that it is the American brands that suffer the most, such as Buick (-51.0%), Chrysler (-36.9%), Cadillac (-27.4%), Dodge (-19 , 8%), Ford (-15.0%) and Chevrolet (-13.0%). Japanese brands suffer much less from this disaffection: Honda (-2.5%), Toyota (-8.9%) and Nissan (-9.9%). The gap between American and Japanese manufacturers will therefore increase further.


18-03-9   
 

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Russia’s PC + LUV market increased by 11.9% in 2017
The Russian car market (PC+LUV) increased by 11.9% in 2017, with a volume of 1,595,737 units (compared to 1,425,791 in 2016 and 1,601,216 in 2015), which reflects a recovery of registrations after several years of decline. Inovev expects an increase in this trend in 2018. The Russian market could exceed 1,800,000 units.

The graph below clearly shows that the Russian market has moved from negative coefficients in 2015 and 2016 to positive coefficients from the spring of 2017, probably due to the return of confidence after a period of difficult economic conditions (economic sanctions,  low oil prices ) but also to the Russian government's efforts to support activity in the local automotive industry.

Which manufacturers have benefited the most from the restart of the Russian car market in 2017?

The Renault-Nissan group made the most progress last year, with an increase of 21.1% compared to 2016, of which + 17% for Lada, + 16.5% for Renault and +12.5%. % for Nissan. It is the contribution of Mitsubishi that has allowed the Renault-Nissan group to grow by more than 21%. Mazda increased sales by 20.3% in 2017, Ford increased 18.4% and Hyundai-Kia by 15.6%. The leader in the Russian market remains the Renault-Nissan group, with 36.2% of the market share, ahead of Hyundai-Kia (21.4%), Volkswagen (11.3%), Toyota (7,4%)  and  Ford (3,2%).


18-03-7   
 

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India's PC + LUV market grew by 9.6% in 2017
The Indian car market (PC +LUV) increased by 9.6% in 2017, with a volume of 4,018,872 units (compared to 3,666,387 in 2016) reflecting an acceleration of growth as the increase in 2016 was no more than 7%. The Indian market is therefore growing much faster than the global market, and higher than the Chinese market, although the Chinese market remains seven times larger. Inovev believes that the Indian market will increase further in 2018, as there are no warning signs of a downturn.

The manufacturers that made the most progress in the Indian market in 2017 were Tata Motors (+ 16.8%), Suzuki-Maruti (+ 14.9%) and Honda (+ 14.5%) groups. Note that the Renault-Nissan group is the only major manufacturer to decline in this market in 2017 (-10.8%). If this group had continued to progress as in 2015 and 2016, it could perhaps have become the first global manufacturer, in front of the Volkswagen Group.

The leader of the Indian market remains the Suzuki-Maruti group which occupies 43.3% of the Indian market in 2017, a few tenths of points more than the previous year. Other manufacturers are far behind: Hyundai-Kia occupies 14.3% of the market, ahead of Mahindra (11.8%), Tata (10.2%), Honda (4.8%) and Renault-Nissan (4.5%).

Imports account for 4.3% of the Indian market in 2017, the same as in 2016. 


18-03-5   
 

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Nissan to stop NV200 production in Europe before 2020
Nissan could stop production in Europe of the NV200 before 2020, due to insufficient sales volume. Available until today in light utility (for freight) and passenger car (for passengers) versions, the NV 200’s production volume dropped from 44,000 units in 2015 to 29,000 in 2016 and 20,000 in 2017. In 2018, less than 15,000 units should be manufactured.

The sales target was initially much larger, ranging from 50,000 to 70,000 annual units. The Nissan NV200 had the disadvantage of competing with the Renault Kangoo, and belonging to the same Renault-Nissan group, but with both vehicles being completely different, which necessarily required  specific investment for the NV200. Ideally, the replacement for the NV200 will be closely derived from the next generation of the Renault Kangoo scheduled for 2018, especially since the Kangoo like the NV200 has an electric-powered version.

Nissan has also announced that next summer it will stop producing the passenger car version of the NV200 (called Evalia in some markets) which presages the end of the utility version as well. This decision does not, however, impact the future of the NV200 manufactured in North America and China. At the Spanish site in Barcelona, Nissan will focus on the production of the Nissan Navara, Renault Alaskan and Mercedes X Class pick-ups.


18-03-8   
 

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Japan’s PC + LUV market increased by 5.3% in 2017
The Japanese automobile market (PC +LUV) increased by 5.3% in 2017, with a volume of 5,234,166 units (compared to 4,970,260 in 2016), reflecting a return to growth, since this market posted negative results since 2015. However, there is a sharp downturn since the fall of 2017 and at this rate, the Japanese market could become negative in 2018. Inovev thinks that this market could fall to 5 million units in 2018, down 4.5% from 2017.

The manufacturers that made the most progress in 2017 in the Japanese market are Subaru (+ 13.5%) and Renault-Nissan (+ 10.6%).

The Japanese market leader remains the Toyota group (Toyota, Lexus, Daihatsu) which occupies 44.5% of the market share in 2017, which is the same  as the previous year since Toyota has increased its sales as much as the market as a whole ( + 4.5%).

The Toyota group largely dominates its competitors since the second manufacturer, Honda does not exceed 13.8% of market share. Next are Suzuki (12.7% market share) and Renault-Nissan (11.3% market share). The other manufacturers are far behind: Mazda (4.0% market share), Subaru (3.4% market share) and Mitsubishi (1.8% market share) that we are counting separately here in order to better compare to other manufacturers.

Imports made up  6% of the Japanese market in 2017, the same as in 2016.


18-03-6   
 

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